Audi furthers growth with 11 new models
German luxury car maker, Audi sold 769,900 cars in 2003. Within a decade, their sales have doubled. Audi global car sales have crossed 1.5 million this year. To celebrate this achievement, and further their growth, Audi has confirmed 11 new models.
“We will continue to write this success story and expand our product range from the current 49 to 60 models. We see a great deal of potential, particularly in the SUV segment and in the especially prestigious full-size category,” said Rupert Stadler, Chairman of the Board of Management of Audi AG.
Apart from this, Audi is getting ready to unveil a new crossover at the 2014 Detroit Auto Show in January 2014. It will be a two door model, with a low roof-line and sitting on 19″ wheels displays an air of sportiness as it is designed for weekday driving and weekend recreational use.
It will sit on 19″ wheels with flared arches and armored plastic cladding. Its exteriors sport a prominent shield shaped grille, LED headlights and crisp lines. The concept measures 4.2 meters in length. The yet unnamed concept features e-tron styling details. For more information, scroll through the press release below.
AUDI AG: More than 1.5 million automobiles delivered to customers
Milestone delivery today at the Audi Forum Ingolstadt
CEO Stadler: “Expanding product range to 60 models”
Sales chief Luca de Meo: “Setting our sights on the next target of two million deliveries by 2020”
A special moment for the brand with the four rings: Today, the 1.5 millionth Audi since the beginning of the year was handed over to its owner at the Audi Forum Ingolstadt. This means that AUDI AG has achieved its sales target, set for 2015, two years earlier than planned. Rupert Stadler, Chairman of the Board of Management of AUDI AG, and sales chief Luca de Meo personally handed a customer from Germany the keys to the anniversary vehicle: an Audi A3 Sportback.
“Our whole team is making Audi history today: In 2005, we set ourselves a very ambitious goal, and since then have sparked an unparalleled brand and model initiative,” said Rupert Stadler, Chairman of the Board of Management of AUDI AG. “We will continue to write this success story and expand our product range from the current 49 to 60 models. We see a great deal of potential, particularly in the SUV segment and in the especially prestigious full-size category.”
With over 1.5 million deliveries in 2013, AUDI AG will have doubled its global sales within a single decade. In 2003, Audi sold around 769,900 cars annually.
“Today, we are reaching our intermediate target significantly earlier than planned, despite extremely challenging conditions in many markets,” says Luca de Meo, Member of the Board of Management for Sales at AUDI AG. “We are now setting our sights on the next target and are in a strong position to achieve the two million mark by 2020.”
The company recently achieved record figures for the 47th month in a row since January 2010. The brand’s global sales currently exceed the previous record set in 2012 by 7.4 percent.
The new Audi show car – a compact sports car in a new look
Crossover for all roads and tracks, for everyday driving and recreational use
Pioneering design, with precise lines and taut surfaces
Audi to present the two-door car at the NAIAS in Detroit
Sporty, compact and versatile: With these attributes, the new Audi show car is making its debut in January 2014 at the North American International Auto Show (NAIAS) in Detroit. The two-door model with its high ground clearance is a crossover – a car for all roads and tracks, for everyday driving and sporty recreational use.
The show car is a systematic development of the Audi design language. It combines a host of visual elements from future sports car models with the Audi-typical allroad concept and independent “Shooting Brake” body form.
Measuring 4.20 meters (13.78 feet) in length, the Audi has a powerful road stance. Precise and clearly drawn lines as well as geometric surfaces are combined to create a sculptured, clear design form. It is almost as if the outer skin of the two-door car has been modeled from a solid piece, from the Singleframe grille and striking side tornado line to the taut, coupé-like rear. The overhangs are short; the roof line is low and it ends in a strong C pillar. The pronounced horizontal body line and the large 19-inch wheels emphasize the impression of concentrated energy.
The show car is a compelling blend of form and function. The characteristic allroad design features reduce the volume and underscore its offroad character. The aluminum underbody guard at front and rear emphasizes the width and protects the car off road.
Design elements that are typical of e-tron models, such as the ribs in the Singleframe grille and in the side air inlets, fit in harmoniously with the overall design concept. The dual headlights and the honeycomb-structured Singleframe grille indicate the further development of the quattro design language which Audi already presented with its Sport quattro concept show car in September of this year at the International Motor Show (IAA) in Frankfurt.