Auris Touring Sports lucky number 100,000 Toyota hybrid in UK
Towards the end of 2000, Toyota launched UK sales of its first-gen Prius. 14 years on, they’re celebrating 100,000 hybrids sold nationwide. Lucky number hundred thousand is a British-built Auris Hybrid Touring Sports Excel trim made by Toyota Manufacturing UK (TMUK) at its Burnaston plant, near Derby. The hybrid system includes a 1.8-litre VVT-i petrol engine. Toyota’s UK manufacturing investment sees Auris and Auris Touring Sports models built for global exports.
Toyota’s hybrid focus has come a long way. From the early days of fuel economy of 61.4mpg offered through a four door saloon, a network of 60 Toyota Hybrid Technology Centres looked into sales, servicing, repairs and recycling.
Growth, development and demand has given rise to 6 Toyota hybrids across segments. Toyota hybrid global sales are almost at 7 million, and rightfully Prius is among the world’s most popular cars. Hybrid-powered Auris UK sales is set to overtake petrol and diesel versions combined. Yaris Hybrid’s share has been increasing in overall supermini sales.
A fleet customer will take delivery of the 100,000th UK hybrid. Lexus’ hybrid power in the luxury car market is nearing its 50,000 UK sales having debuted RX 400h here in 2005.