Bereit wie nie, Mercedes-Benz powers German football team

2014 World Cup in Brazil is underway and fans can’t quite get enough. While Netherlands vs Spain certainly garnered much attention, Germany’s opening game against Portugal had everyone expecting a high adrenaline match.

Mercedes-Benz Germany footballIt was all that and more, only it was one sided with Germany going home with 4 goals. Mercedes-Benz and the German national football team are fighting on in tandem with a ‘ready like never before (Bereit wie nie)’ World Cup campaign.

The joint action puts things in perspective as both pledge outstanding commitment and absolute determination to succeed together. Dr. Jens Thiemer, Head of Brand Communication for Mercedes-Benz Cars reiterates that the German national football team stands for modern, confident, attractive football being ‘ready like never before’ to take its fight to the very best teams this World Cup.

Bereit wie nieRedesigned and new, Mercedes-Benz C-Class is crucial to the campaign. With Joachim Low, German national coach at its helm, team and sponsor uphold shared attributes of supremacy and aesthetics that exude dynamism, innovation and passion. German team’s strong will and C-Class’ sportiness come through in a commercial campaign celebrating World Cup.

Germany 2014 World CupGermany’s opening match saw Portugal’s game plan be blown to naught very early in the game. With 2 goals down, one was left wondering what Portugal would do. Then close to first half end, football theatrics came into play. No doubt, Pepe’s arm was strung afar, and did make contact with Muller, but how much, and did it warrant such a reaction. You can’t quite blame him, because such stunts are a part of modern football.

Mercedes-benz GermanyAnd while, one would have thought maybe, Muller gets a yellow for time wasting, Pepe sealed his fate. His hotheadedness has long been known, and Germany surely played in to give him an opportunity to take the fall. And he did. In what is probably the softest, almost no contact headbutt, Pepe was booked. From then on, Portugal’s game was pretty much done in.

ready like never beforeGermany went home with 4 goals, 3 from Thomas Muller, and 1 from Mats Hummels. Portugal did well to pull on a stronger 10 man defence in 2nd half to not widen the goal gap to further damage it’s group leg qualifying chances. Germany vs Ghana is scheduled for 22nd June, and Germany vs United States on 26th June.