BMW is No 1 in 2012: Beats Audi by just 372 units in India
BMW India revealed that they have registered sales of 9,375 units for 2012, compared to Audi’s 9,003 units. Compared to 2011, their sales have increased marginally, by just 4 units and they still have the title of India’s No 1 luxury car maker.
After Audi revealed their sales figures earlier in the day, BMW India too revealed their sales figures for 2012. Compared to 2011, their sales have increased marginally, by just 4 units and they still have the title of India’s No 1 luxury car maker. Audi India too has maintained positive growth rate for 2012 by registering an increase of 64% while Mercedes Benz India have registered negative growth rate for 2012.
BMW India revealed that they have registered sales of 9,375 units for 2012, compared to Audi’s 9,003 units. BMW India took the lead in Indian auto industry’s luxury car segment in 2009, for the first time. They replaced Mercedes Benz India, who had held the place since the start of the luxury car segment in India.
Apart from revealing their sales figures for 2012, BMW India revealed their plans for 2013. To continue their success story in the country, BMW will be launching the new 7 Series, 1 Series and X1 in 2013. Till 2012, BMW Plant Chennai produced the BMW 3 Series, the BMW 5 Series and the BMW X1 in petrol and diesel variants. From 2013 the plant will see the start of local production of 1 Series and 7 Series.
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JOY maintains its momentum in 2013.
Gurgaon. With 9375 cars delivered to customers in the calendar year 2012, BMW India has maintained its momentum in the Indian luxury car market for the fourth consecutive year.
Mr. Philipp von Sahr, President, BMW Group India said, “The success of BMW India has always been built on long-term thinking and responsible action. BMW has emerged as the strongest and the most coveted brand in the luxury car segment in India with the most desirable product portfolio and an efficient dealer network. Following a vision of sustainable growth and product superiority, we have continuously transformed our ability to be a value-driven, customer-focused and performance-oriented organization.”
In 2012, BMW India has delivered 9375 cars to its customers as follows –
The BMW 3 Series 2788
The BMW 5 Series 2618
The BMW 6 Series 55
The BMW 7 Series 227
The BMW X1 2461
The BMW X3 930
The BMW X5 103
The BMW X6 111
The BMW Z4 33
The BMW Gran Turismo 49
BMW India will resolutely expand its CKD product range and cover all opportunities in the luxury car segment which are relevant. The all-new BMW 3 Series has already established a new benchmark and contributed to BMW’s success story in India. In 2013, BMW India will launch the new BMW X1, the new BMW 7 Series and the BMW 1 Series that will further strengthen BMW’s product portfolio in India. The new BMW 7 Series and the BMW 1 Series will be locally produced at BMW Plant Chennai in 2013.
BMW dealerships presently display the BMW 3 Series, the BMW 5 Series, the BMW X1 and the BMW X3 that are produced at BMW Plant Chennai. BMW dealerships also display the BMW 6 Series Coupe, the BMW 6 Series Convertible, the BMW 6 Series Gran Coupe, the BMW 7 Series, the BMW X5, the BMW X6, the BMW Z4 and the BMW Gran Turismo which are available in the country as Completely Built-up (CBU) units. The BMW M3 Coupe, the BMW M3 Convertible, the BMW M5, the BMW M6 Coupe, the BMW M6 Convertible, the BMW X6M, the BMW 6 Series Individual and the BMW 7 Series Individual can also be ordered as CBU at BMW India dealerships.
Currently, BMW India has 33 sales outlets in the Indian market across New Delhi, Gurgaon, Faridabad, Chandigarh, Ludhiana, Jaipur, Lucknow, Kanpur, Mumbai, Pune, Goa, Ahmedabad, Surat, Indore, Raipur, Nagpur, Bangalore, Mangalore, Kochi, Calicut, Chennai, Coimbatore, Hyderabad, Kolkata and Bhubaneswar. By end of 2014, BMW India will further expand its dealer network by increasing the number of sales outlets to 50 across major metropolitan centers and emerging markets in India.