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With the growing multinational companies & poised businessman in India an ultra luxury segment has already started enjoying the benefit. These days' people have enough capital to buy a luxury car in Tier II cities too & they do afford to send their car out of city just for service.
Keeping in mind the inconvenience caused to the esteemed hi-end customers & the market potential a German luxury car-maker BMW plans to ramp-up its network pan-India and penetrate cities like Coimbatore, Jaipur, Ludhiana, Bhubhaneshwar and Lucknow.
The company presently 12 dealers in 10 cities and plans to add 10 more in Tier II cities by the end of 2010.
The company predicts these cities will give them atlease 30% of sales share in future.
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