Domino’s understands the need of delivering oven fresh and hot pizzas to their customers doorstep. This is not the first time that they have been associated with delivering pizza in a car. Back in Jan this year, they had Renault Twizzy Electric on the job. But this here, is something bigger and different.
The 5 Stage Domino Ultimate Delivery Vehicle Challenge which commenced in August 2012, has finally selected its winner, in the form of Chevrolet Beat design shown herehere. The aim of this contest was to find the best design for a delivery vehicle which would come at a price of $20,000 (INR 10,87,400) for Domino’s Pizzas.
The contest was conducted by Domino’s Pizza and the Local Motors community of car designers and fabricators. The competition was divided into four categories – exterior rendering, interior rendering, night scene and best branding. Romanian designer Marian Cilibeanu was a winner in three of the four categories. His D-Box2 won first place where exterior rendering was concerned which is ideally suited for Domino’s Logo and Out for Delivery signs. D-Box2 project was also the cynosure of all attention due to its special bulls eye window on delivery door situated just behind driver’s door.
Romanian designer Ianis Vasilatos and SparkUS project was ranked third where interior rendering category was concerned. 5000 Chevy Sparks will be added to the Dominos Pizza delivery for their US fleet, one for each franchisee.