Daimler India invests Rs 425 cr in Mercedes-Benz and BharatBenz bus plant
Daimler India Commercial Vehicles Pvt. Ltd. (DICV), Daimler AG’s subsidiary today laid the foundation stone of its new Bus plant at the its manufacturing facility in Oragadam, near Chennai. Dr. Wolfgang Bernhard, Daimler AG Board member, responsible for Daimler Trucks & Buses, laid the foundation stone in the presence of Mr. Hartmut Schick, Head of Daimler Buses and CEO EvoBus GmbH, Mr. Marc Llistosella, Managing Director & CEO, DICV, Mr. Markus Villinger, Head, Daimler Buses, India, dealers, suppliers and DICV personnel.
Dr. Wolfgang Bernhard, Daimler AG Board member responsible for Daimler Trucks & Buses, said, “On the basis of our strong truck business, we are now pressing ahead on the Indian bus market. For that purpose, we are consistently using existing suppliers, our production site and our sales network in India.”
Daimler India buses will be offered in 9t, 16t and above 16t categories in both front and rear engine configs. Rs 425 Cr in investments has been earmarked for the bus project for an installed capacity of 1500 units in the initial phase. Capacity expansion will extend to 4000 units subsequently. Daimler India has partnered with M/s.Wrightbus for its front-engined buses, and its bus body building facility will be part of the new bus plant.
Mr. Hartmut Schick, Head of Daimler Buses and CEO, EvoBus GmbH, said, “Our two-fold strategy with BharatBenz and Mercedes-Benz buses allows us to cater to the different needs of Indian customers in a perfect way. In terms of safety, fuel efficiency, quality, and comfort, both brands will set new standards in the Indian bus sector.”
Mr. Marc Llistosella, Managing Director and CEO, Daimler India Commercial Vehicles, said, “We, at DICV, are extremely proud and confident about this new beginning. Since inception, we have delivered on all our promises for the Indian market, and we are continuously achieving new milestones. BharatBenz, having already achieved the No.4 position in trucks in India, has now become the preferred brand for most of the truck customers, thanks to its high performance products backed by best-in-class service levels. I am confident that the new bus project will continue to deliver same level of promise and experience to the customer.”
Mr. Markus Villinger, Head, Daimler Buses, India, addressed the gathering and said, “The new Bus plant would roll out the first buses by 2nd Quarter 2015.” He also mentioned that the Bus division will have a dedicated strength of 300 personnel. In April 2013, Daimler India Commercial Vehicles (DICV) consolidated commercial vehicle operations here by integrating Mercedes-Benz Buses business. Existing and upcoming dealership network of DICV that caters to the BharatBenz trucks will participate in the Daimler Bus business.
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