Fiat Emozione Italiana Culture Week for automobile students

Pune, February, 2014: FIAT Group Automobiles India Pvt. Ltd will kick start its first ever Italian Culture Week “FIAT Emozione Italiana” in Pune at FIAT Caffe from 17th- 22nd February. This Culture Week aims to create awareness about the reality of the automotive environment in Italy.

First ever Culture Week for automobile students of the country~
Fiat organises first ever Culture Week for automobile industry
Week-long contest focusing on the Styling (Interior and Exterior) aspect of the cars
Students from DYPDC Center, DSK International from Pune and National Institute of Design from Ahmedabad to participate in the event

The event will focus on “Automobile Styling” aspect of the industry. Students from transportation designing school will design the exterior of the car and students from fashion designing institutes will design the interiors of the car. The selected best designs will be put up on display at FIAT Caffe at Pune.

Fiat Emozione Italiana Culture Week for automobile students 1Commenting on this occasion Mr. Nagesh Basavanhalli, President and Managing Director of FIAT Chrysler Automobiles India Operations said, “FIAT cars are famous for its Italian styling and aesthetic appeal. FIAT India is happy to organize the Culture Week which is aimed at motivating the youth of the country towards the automobile segment. This is one of its kind conclaves for the designing students of India which will add value to the skills of the students. These students will get a chance to listen to the experiences of world famous designers from Italy. We look forward to see some very good styling in this contest.”

The event will see participation from of students from reputed colleges of India such as DYPDC Center for Automotive Research and Studies from Pune, DSK International from Pune and National Institute of Design from Ahmedabad. The students will focus on designing the Linea and Punto model from FIAT stable.

The conclave will have Mr. Emanuele Nicosia, MD of Beestudio who has designed Ferrari and has 38 years of experience in automotive design activity and Mr. Ajay Sharma, Head of Design Program at FIAT will be sharing their experience with the students. The conclave will also witness some of the well known Indian designers like Vikas Satwalecar (graphic and colour designer), Mrs. Talera (fashion designer), debating on various types of designs.

About Fiat Group Automobiles India Private Limited (FGAIPL)

FGAIPL is a fully owned subsidiary of Fiat Group Automobiles SpA, Italy. The company was incorporated in Mumbai, India, in March 2012 and will distribute FIAT and Jeep vehicles in the country through an independent dealer network. The company is currently selling the FIAT Linea and Punto models, which are manufactured by the Tata-Fiat joint venture. The company in India will have around 100 employees and plans to target 150 dealers by the end of 2014.

About FIAT Group

Fiat is an international auto group that designs, produces and sells vehicles for the mass market under the Fiat, Lancia, Alfa Romeo, Fiat Professional and Abarth brands, as well as luxury and performance cars under the Ferrari and Maserati brands. The Group has increased its global reach through the integration with Chrysler Group and recently expanded its product portfolio with Jeep and Chrysler brand models that are produced in North America and now also distributed in Europe through the new Lancia-Chrysler and Jeep sales networks. Fiat also operates in the components sector, through Magneti Marelli and Teksid, and in the production systems sector, through Comau.

Fiat Group Automobiles designs, produces and sells automobiles under the Fiat, Alfa Romeo, Lancia and Abarth brands, and light commercial vehicles under the Fiat Professional brand. In Europe, it also distributes Jeep brand vehicles. From January 2012, the activities of Fiat Powertrain – which researches, develops and produces engines (power output from 65 to 235 hp) and transmissions for passenger cars and light commercial vehicles (torque up to 400 Nm) – were transferred to Fiat Group Automobiles.

About Chrysler Group LLC

Chrysler Group LLC, formed in 2009 to establish a global strategic alliance with Fiat S.p.A., produces Chrysler, Jeep, Dodge, Ram, Mopar, SRT and Fiat vehicles and products. With the resources, technology and worldwide distribution network required to compete on a global scale, the alliance builds on Chrysler Group’s culture of innovation, first established by Walter P. Chrysler in 1925, and Fiat’s complementary technology that dates back to its founding in 1899.

Headquartered in Auburn Hills, Mich, Chrysler Group’s product lineup features some of the world’s most recognizable vehicles, including the Chrysler 300 and Town & Country, Jeep Wrangler, all-new Dodge Dart, Ram 1500, Jeep Grand Cherokee SRT8 and Fiat 500. Fiat contributes world-class technology, platforms and powertrains for small and medium-size cars, allowing Chrysler Group to offer an expanded product line including environmentally friendly vehicles.