Force Gurkha shows off-roading prowess at 2014 RFC in Goa
Before officially launching their Gurkha SUV, Force Motors is showcasing its potential at the 2014 Rainforest Challenge in Goa. Aiming to capture a 20% market share of the segment, Force aims to sell about 2,400 units of Gurkha SUV in the first year of launch.
Excellent ground clearance, air conditioning, power steering and easy negotiation across the most extreme of terrain in all kinds of weather conditions, the Gurkha is powered by a 2.6 liter Mercedes OM 616, turbocharged engine mated to a 5 speed synchromesh transmission.
Crawler feature offered on the new Gurkha allows the off-roader to tackle steep gradients while its ECU sensor senses the terrain and adjust fuel supply efficiently. Manufactured at Force’s Pithampur plant in Indore, the new Gurkha also receives reinforced tubular chassis for added torsional strength while its spring over axle offers improved clearance and off-roading potential.
Force Gurkha, put to the test by a group of experts, the company has then modified the Force Gurkha according to feedback. The extreme off-roader from Force Motors is open for test drive and booking at company dealerships. To be offered in hard top and soft top variants, pricing for the hard top is at INR 8.25 lakhs while the soft top variant is priced at INR 6.25 lakhs. The Gurkha comes with a 3 year or 3 lakh kms warranty.
With a market size of about 12,000 units annually in India, Force says they will be happy to sell 20% of it in the first year of launch. And considering the number of hearts it has won at the Rainforest Challenge, it surely seems achievable. Apart from that, the company is already exporting Gurkha to Africa, where it has registered good enough demand.
The variant you see in the images below, is a tailor-made variant by the company for participation in the ongoing Rainforest Challenge in Goa. At the end of Day 2, both the factory fitted Force Gurkha were leading the points table in the 1601 to 2600 cc diesel category.
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