Ford EcoSport launch in June 2013 and bookings from 1st onward

Ford EcoSport one of the most anticipated launches for 2013 will open the order book on 1st June. While bookings open early, launch is scheduled for later in June. The SUV in a sub four meter category is here to compete where price and performance, features and functionality are concerned.

Ford_EcoSport_India_launch_JuneWith nearly 70% localisation, there’s no doubt launch price will be competitive. The urban utility vehicle offers the right mix of power and efficiency on city roads. The 1.0l EcoBoost engine offers 20% more fuel efficiency than a 1.6 litre petrol engine.

Sync has already been unwittingly tested last week. With 550mm water wading capabilities and 200mm ground clearance, here’s a compact SUV with internal space at a premium while cargo space is adjustable and can be enhanced when rear seats are folded down. This results in boot space being augmented to 705 liters. The highlight is its 1.0 liter three cylinder direct injection EcoBoost petrol engine variant which is being offered in India despite the fact that SUV buyers in India show more preference for SUVs with diesel engines. Here’s an SUV intended to change vehicle preference.

Ford EcoSport will be offered in a wide array of color options and in four trim levels with three engine choices. The SUV will sport Smart Keyless entry and is generously equipped with state of the art technological and comfort features. These include telescopic steering, music player with Aux-in and Bluetooth besides remote locking, multi function display and steering mounted controls. Driver seat is adjustable while the vehicle possesses front, side and curtain airbags for added safety.