Ford shows Beijing new Escort, Mustang and Everest Concept SUV
Ford has brought three exciting products at the 2014 Beijing Motor Show. The first is a production ready version of Ford Escort, the second is new Mustang, and the third is Everest SUV Concept.
Seen in a golden brown exterior paint, the new Ford Escort will be produced in China by Changan-Ford joint venture. Once launched, it will be positioned between the existing Ford Focus and Mondeo. It will compete with others in its class such as the Chinese Chevrolet Cruze, yet to be launched Kia K4, Hyundai Mistra, VW Sagitar, Citroen C4L and Honda Crider. It will be priced at around Yuan 120,000-160,000 (INR 11,62,375-15,49,833) and has been designed exclusively for China.
Exteriors will be seen with chrome accents around fog lamps giving it a premium appeal while it will sport a shining new hexagonal grille and swept back headlights. Well designed alloy wheels will add to the new Escort’s up-market look while its rear end is crafted with sharp ridges and large chrome strip atop its number plate.
Ford Escort comes in with a Device Dock mounted in its centre console. This offers support for charging and mounting several electronic devices while it also supports Connect Radio and Bluetooth. Interiors are roomy and refined with use of premium material and a host of design elements in its cabin.
As seen on board most cars in this segment, the new Ford Escort will also be powered by a 1.5 liter four cylinder Ti-VCT gasoline engine which could produce 112 hp peak power and 140 Nm torque. However, no specifications have been announced as on date and could only be revealed closer to official launch.
“The Ford Escort is a perfect example of how Ford’s global approach can be fine-tuned to meet the needs of individual markets by listening to customer feedback,” said Marin Burela, president, Changan Ford Automobile. “Taking Ford’s hugely successful C-car platform as a foundation, the all-new Ford Escort puts us in a perfect position to serve Chinese customers looking for an alternative and attainable compact car.”
Speaking about the new Everest SUV Concept, Ford says, “The Ford Everest Concept shows how we envision cementing our leadership in the SUV segment with a rugged and versatile vehicle that combines stunning design with the promise of incredible off-road capability. We see a strong market in China for a vehicle like the Ford Everest Concept, which would expand and complement our existing world-class family of SUVs.”