GM reveals 2014 Cadillac ELR teaser prior to 2013 Detroit Auto Show

With the 2013 Detroit Auto Show just around the corner, auto companies are gearing up for new launches and debuts by the dozen. General Motors is excited about unveiling their new 2014 Cadillac ELR of which the company released a teaser photo to whet the appetite. This electric vehicle here, is photographed when on test on the mountains of Southern California, where it was being tested for steep grade performance and higher altitude operation.

2014 Cadillac ELR is based on the Converj concept and will see the same extended range electric drive system as in the Chevrolet Volt. It will be powered by an electric propulsion system consisting of T shaped lithium ion batteries, an all electric drive unit along with four cylinder engine generator. The vehicle is powered by the lithium ion battery with the four cylinder engine, stepping up performance once battery power is depleted.

Production and sales of the upcoming ELR coupe will commence from fall of 2013 at the General Motors’ Detroit Hamtramck Assembly Plant. The addition of the ELR to the plant from where the company produces Chevrolet Volt, Opel Ampera, and Holden Volt will see additional investment of $35 million bringing the total product investment to the plant to $561 million since December 2009.