In sustaining HMCL’s volume growth through FY 2014-15, crossing the 6 lakh sales figure again after a strong April is a good start. Hero MotoCorp’s single highest monthly sales was achieved in October 2013 when it sold 625,420 bikes.
Mr. Anil Dua, Sr. Vice President (Marketing & Sales), HMCL, said “The year has started well with record-breaking sales in both April and May. The demand momentum is thanks to the regular summer surge as also to the recent new launches from Hero. We have also undertaken several brand-building initiatives that have helped us achieve these record numbers. The recent advertising campaign on Splendor iSmart has helped generate more awareness about our new i3S technology, leading us to further expand our capacity of the model. Going forward, with positive sentiment building up around the political and economic environment, we hope to sustain the current momentum.”
Earlier this week it was confirmed, Anil Dua has resigned from Hero MotoCoro to pursue opportunities outside the company. This apart, new Karizma R and Karizma ZMR are arriving at Indian dealerships. With power from a 223 cc engine, Karizma R delivers 19.2 PS power and 19.35 Nm torque, and Erik Buell Racing’s contribution gives Karizma ZMR a fuel injection to deliver 20 PS and 19.35 Nm torque. Both are tweaked more more when compared with previous Karizma’s 223 cc engine that returned 17.35 PS power and 18.35 Nm torque. Hero Karizma R is available at a price of Rs 79,884, and ZMR at a price of Rs 99,478 (ex sh Pune).