KTM to launch 14 bikes in Brazil, India-made Duke 200, 390 as well
KTM to re-enter Brazilian market via local Dafra Motos this year and introduce 14 bikes by 2015 end. Bikes coming via CKD (Complete Knocked Down) route will be assembled at Dafra’s assembly plant at Manaus. KTM joins list of bikes assembled by Dafra; includes BMW, Ducati and MV Agusta.
On 6th December 2014, KTM SuperDuke 1290 R, 1190 Adventure R, 1190 RC 8 R, 1190 Adventure and off-roaders 65 SX and 50 SX will be introduced. These will be imported, while KTM 250 EXC-F, 300 EXC and 350 EXC-F will be assembled by Dafra Motos.
Bajaj India being sole manufacturer and global exporter of KTM 125, 200 and 390 bikes; will export to Brazil as CKD units. Popular urban bikes like KTM Duke 200 and 390 Duke will launch by first half of 2015. KTM RC 390, 250 SX-F and 350 SX-F will be launched in second half of 2015. KTM 690 Duke, 125 Duke, RC 125 and RC 200 will also be sold in Brazil.
Duke 200 is expected to sell in good numbers, price of which is not revealed yet. KTM indicated that pricing will fall slightly over the 250 / 300 cc segment, including Yamaha Fazer 250 and Honda CB 300.
KTM would be given shared space in Dafra dealerships across Brazil, especially in major cities like Sao Paulo and Belo Horizonte. KTM section will have its own logo and interiors.
Austrian motorcycle maker targets 1,200 units of dirt and big engine bikes and 1,800 units of Duke and RC lineup to be sold in first year in Brazil.
Via – globo.com