Mercedes Benz India is no longer the dominant company in the luxury car market. It has been bullied by compatriots, first BMW and now Audi. 2013 will see, Mercedes Benz India getting aggressive. They will launch new cars, improve their dealer network and invest in their setup.
Mercedes Benz Performance Drive Track will be unveiled on Pune on 30th Jan 2013. The new track is expected to draw the attention of young and enthusiastic talent in the country.
Now, the Concept Style Coupe based Mercedes-Benz CLA production has gotten underway at the KecskemĂ©t Hungary plant alongside the B-Class sports tourer that was recently launched in India.
Mercedes-Benz Formula 1 racing team with Toto Wolff and Niki Lauda management. Wolff is working with Williams and will be leaving the team, and continue to be a shareholder.
Mercedes-Benz Classic to partake in Youngtimer Trophy racing series to be held in 2013 with a model built specially for the purpose. Dunlop FHR Endurance Cup features the MB 220 SE vehicle.
EURONICS to sponsor Mercedes-Benz for DTM 2013. Racing season begins on 5th May and will see the EURONICS Mercedes Benz AMG C Coupe, showcasing the brand on an international podium.
Mercedes Benz assistance system to prevent phantom drivers/Geisterfahrer/wrong way drivers provides 3 beeps and a visual signage if one strays onto the wrong side of traffic.
Mercedes Benz CLA Class was seen at the 2013 Detroit Auto Show while sales are scheduled to commence from later this year. The company has released a sneak peek of what is to come at the Super Bowl XLVII through the release of a 90 second video.