Mahindra & Mahindra Limited has acquired controlling interest (51%) in PSA Peugeot Citroen’s scooter business unit, which involved investment of 15 million euros (Rs. 116.24 crores or $18.93 million approx.) for financing projects of Peugeot Motorcycles.
Peugeot is set to unveil a new performance hybrid SUV concept named Quartz at 2014 Paris Motor Show early October and has revealed images of the same.
Reports earlier this week, suggested a possible liaison between French automaker PSA Peugeot Citroen and Mahindra. However, these reports have now been refuted by Peugeot.
Sourcing of technology, sharing of production capacities and joint investments are reported to be on the cards between India’s Mahindra & Mahindra and French auto major Peugeot. This was revealed by top auto industry sources in India as well as in France.
French automakers PSA Peugeot Citroen are planning a return to India. They are the only global automaker, that do not have any presence in the country which is amongst the fastest growing auto market in the world.
Midweek, new Peugeot 508 was presented in London. The D-segment grand tourer wears a new grille, and features reversing camera and blind spot sensors. The new grille design is more vertical and includes Peugeot’s Lion at its centre.
Novak Djokovic was signed as Peugeot international ambassador for 3 years at teh start of 2014. taking that partnership forward, now there’s 2 new adverts featuring the tennis star and Peugeot. One features Novak Djokovic in Road to Roland-Garros 2014! and the other is Peugeot 208 – Spot con Novak Djokovic. The Peugeot 208 ad features the tennis star purposefully hit balls way out of court during practice only so he has an excuse to drive the 208 and retrieve them from a strategically placed bucket.