LWD ‘Women Love Mercedes’ contest winner drives A-Class, courtesy Mercedes-Benz India
Women Love Mercedes Contest participation is restricted to qualifiers of 2014 Lavasa Women’s Drive only. Participants need to tweet using the hashtag #WomenLoveMerc on 22nd Feb, and tag @MercedesBenzInd during their Drive to Lavasa City. This apart, participants can also, update their Facebook status using #WomenLoveMerc during their Drive to Lavasa City.
Once LWD participants reach the venue, they need to click a picture of themselves/ their â€˜teamâ€™ with the Mercedes Car at Lavasa city and post it on Facebook or Twitter saying why #WomenLoveMerc. They must tag @MercedesBenzInd.
For the grand prize, the Women Love Mercedes Contest winner is entitled to receive a drive in a Mercedes-Benz A-Class for a day (Saturday or Sunday), i.e., 8 AM â€“ 8 PM. The company driver will be in the car at all times, but of course you can drive, and it has to be within city limits.
Lavasa Womenâ€™s Drive, a signature annual event is Indiaâ€™s largest all-women car rally. The 6th edition is scheduled on Saturday, February 22, 2014 wherein hundreds of women will participate in a rally. LWD has thrice been acknowledged in the Limca Book of Records as the largest All Womenâ€™s Car Rally in India, and this year aims at a Guinness book of world records for â€˜Largest number of women participants in a motorsports event. This Saturday, more than 2000 women drivers will participate. 2014 LWD has mobilized more than Rs 40 lakhs towards the cause of cancer prevention through early detection.