Mahindra ‘Goodbye Fuel, Hello Electric’ scheme makes e2o tempting
Mahindra Reva Electric Vehicles, a part of Mahindra Group have announced an innovative new scheme to boost sales of their electric car, e2o. Under this new scheme, called ‘Goodbye Fuel, Hello Electric’, you will have to pay Rs 4.99 lakh as down-payment towards e2o, and a monthly payment of Rs 2,599 for five years.
During this five year period, Mahindra Reva will take care of all the costs, including battery performance and it’s maintenance. This means, instead of spending your money on petrol/diesel/LPG/CNG, Mahindra is giving their customers and incredible offer to beat inflation by locking in the running cost for 5 years. Besides this, the company will also offer 24×7 roadside assistance and guarantee a replacement vehicle in the event of the battery having to be taken in for repairs.
Under this scheme, the customer will be allowed to travel a total of 50,000 kms in 5 years, which is about 800 kms every month or about 26 kms daily. A customer under this scheme cannot travel more than 800 kms in a month under this scheme in order to keep the scheme active.
Considering the rising costs of petrol and diesel, this new scheme from Mahindra Reva seems really good. Price of petrol in Mumbai currently is at Rs 82/l and that of diesel is at about Rs 64/liter. For Rs 2600 today, you can buy about 32 liters of petrol and about 41 liters of diesel. To drive 800 kilometers, a petrol car will need to deliver a mileage of 25 and diesel car a mileage of 20, in order to match with that of e2o.
Launched in March 2013, Mahindra Reva e2o sales have been less than expected (just 500 units sold till date), mostly due to it’s high price. But, with this new scheme, Mahindra Reva are sure that their e2o will be a success. For more information, scroll through the press release below.
Mahindra Reva launches unique and innovative scheme for easy ownership of its e2o electric car
First of its kind scheme christened ‘Goodbye Fuel, Hello Electric’
Ownership of the Electric, Automatic & Connected Mahindra e2o at a down payment of Rs 4.99 lac
Rs.2,599/- per month Inflation-proof running cost for next five years
Battery performance guaranteed
Mumbai, February 19, 2014: Mahindra Reva Electric Vehicles Pvt. Ltd., a part of the US$ 16.7 billion Mahindra Group, today announced the launch of an innovative and first-of-its-kind programme called, ‘GOODBYE FUEL, HELLO ELECTRIC’ for an easy and simple ownership of its automatic electric car, the e2o.
Speaking at the launch of this programme, Chetan Maini, Chief Executive Officer, Mahindra Reva Electric Vehicles Pvt. Ltd. said, “Customers have greatly appreciated our automatic, connected and future ready e2o. Today by launching our ‘Goodbye Fuel, Hello Electric’ programme we have made it much more affordable to own an e2o.”
Mr Maini further added, “This first of its kind initiative, guarantees customers’ battery performance coupled with inflation proof running costs. We firmly believe this ownership experience will set a milestone in the way people perceive and own electric vehicles in the country”.
The “GOODBYE FUEL, HELLO ELECTRIC” programme separates the initial acquisition cost of the e2o and the usage cost (in the form of the battery and its maintenance) to make the e2o more affordable. It also guarantees the performance of the battery as the ownership of the battery lies with Mahindra Reva.
Pay only for the distance you drive and Save more with Electric Mobility
Mahindra Reva has introduced an attractive monthly energy fee starting from Rs. 2,599/- which will allow the customer to drive 50,000 KMs (800 KMs of usage per month) over 5 years. With rising fuel prices, this programme allows the customer to beat inflation by locking in the running cost for 5 years.
1. Performance guaranteed for the battery, since ownership of battery lies with Mahindra Reva
2. Inflation Proof running costs
3. 24 x 7 Assistance and courtesy car guaranteed during battery repair period
The Mahindra e2o is available in three variants as under:
|*Monthly energy fee payment||Rs.2,599||Rs.2,999||Rs.2,999|
Quick2Charge® technology – DC Fast Charging
Mahindra Reva also launched its revolutionary Quick2Charge® DC Fast Charging station with its new smart port technology. With this system, the Mahindra e2o can be completely charged in under 60 minutes. One can get a range of 25 kms in just 15 minutes over a cup of coffee.
The new smart port technology enables intelligent control of bi-directional transfer of energy to and from the electric vehicle. The smart port supports Quick2Charge® (DC Fast Charging), Sun2Car (Solar Charging), Car2Home (technology by which e2o can power your home); all from a single port in the car, thus making life simple for the customer.
|TECHNICAL||T01 (BASE)||T2 (PREMIUM)|
|Type||Two door hatchback||Two door hatchback|
|Seating Capacity||Four adults||Four adults|
|Motor||3 Phase Induction Motor||3 Phase Induction Motor|
|Power||14.8 KW @ 3000 rpm||19 kW @ 3750 rpm|
|Torque||53.9 N-m @ (0-2000 rpm)||53 N-m @ (0-3400 rpm)|
|Battery||48V maintenance-free Lithium-ion||48V maintenance-free Lithium-ion|
|Steering Mechanism||Rack & Pinion||Rack & Pinion|
|Transmission||Fully Automatic||Fully Automatic|
|Suspension: Front||MacPherson strut – Gas filled||MacPherson strut – Gas filled|
|Suspension:Rear||Gas filled shock absorber with coil springs.||Gas filled shock absorber with coil springs.|
|Brake: Front||Disc: 215 mm||Disc: 215 mm|
|Brake: Rear||Drum: 180mm||Drum: 180mm|
|Tyre (Front & Rear)||155 / 70 R 13, Tubeless Low Resistance||155 / 70 R 13, Tubeless Low Resistance|
|Length x Width x Height||3280 mm x 1514 mm x 1560 mm||3280 mm x 1514 mm x 1560 mm|
|Wheelbase||1958 mm||1958 mm|
|Ground Clearance||168 mm||180 mm|
|Turning Radius||3.9 M||3.9 M|
|Kerb Weight||813 kgs||830 kgs|
|Panels & Bumpers||Color Impregnated and Dent resistance body panel||Color Impregnated and Dent resistance body panel|
|Frame/Chassis||Welded Tubular structure & 3-crumple zones complying to European safety norms||Welded Tubular structure & 3-crumple zones complying to European safety norms|
|Top Speed||75 kmph||81 kmph|
|Range||100 km in one full charge under test conditions||100 km in one full charge under test conditions|
|Charging time||4 hours to full charge; 1 hr for 25 km range from a standard 220V 15 A socket||5 hours to full charge; 1 hr for 20 km range from a standard 220V 15 A socket|
About Mahindra Reva
Mahindra Reva is a pioneer of electric vehicle (EV) technologies and one of the world’s most experienced EV manufacturers. Founded in 1994 as the Reva Electric Car Company, the company was a joint venture between the Maini Group of Bangalore and AEV LLC of USA. Reva focused on creating affordable electric cars through advanced technology and launched its first model in India in 2001 and in London in 2004.
In May 2010, the USD $16.7 billion, Mahindra Group acquired a majority stake in the company, which was renamed Mahindra Reva Electric Vehicles Pvt Ltd. Mahindra Reva is headquartered in Bengaluru, India.
Mahindra Reva exemplifies the Mahindra Group’s vision of the Future of Mobility. The Future of Mobility envisions an automotive ecosystem that brings Clean, Convenient, Connected, Clever and Cost-effective (the 5 C’s) mobility solutions to customers across the world. Today, Mahindra Reva has one of the world’s largest deployed fleets of electric cars – customers in 24 countries have driven their Revas petrol-free for over 200 million kilometers. The company manufactures cars, licenses out its electric vehicle technologies, electrifies existing platforms, and helps to deliver integrated zero-emissions mobility solutions. The company’s new factory in Bengaluru, the first automobile plant to get platinum rating from Indian Green Building Council, capable of producing 30,000 cars per year, was inaugurated in August 2012.
Recently, Mahindra Reva was ranked 22nd in the prestigious ‘Fast Company’ magazine listing of the Top 50 Most Innovative Global Companies of 2013 in addition to numerous awards and recognition. The company also won the ‘Innovation’ award from respected Italian magazine, Focus, during March 2013. It is one of only three global companies to have received this award for the development of the new ‘Mahindra e2o’ and the new environment friendly plant at Bengaluru.
Visit us at www.mahindrareva.com