Mahindra Tractors 19% domestic sales growth, 16,552 units sold in Feb’14

Mahindra & Mahindra Ltd.’s Farm Equipment Sector (FES), a part of the USD 16.7 billion Mahindra Group has announced its tractor sales numbers for February 2014.

Mahindra Tractors domestic sales were at 16,552 units as against 13,944 units in February 2013, equating to 19% growth. The company’s overall sales growth is 18% with 17,592 units ( domestic + exports) sold during February 2014.

Rajesh Jejurikar, Chief Executive, Tractor and Farm Mechanization, Mahindra & Mahindra Ltd. said, “We have achieved a cumulative domestic growth of 23% till February 2014. Tractor demand for FY14 till date has been robust due to a favorable monsoon and higher minimum support prices. The shortage of labour at farms has given a boost to mechanization resulting in higher demand for tractors.”

FARM EQUIPMENT SECTOR

 

February  2014

Cumulative February 2014

  F 13 F 14 %Change F 13 F 14 %Change
Domestic

13944

16552

19%

196045

240699

23%

Exports *

917

1040

13%

10510

9262

-12%

Total

14861

17592

18%

206555

249961

21%

*Exports include CKD units.

mahindra_tractors