Small cars rule the top 10 cars sold list in India once again. For the year 2012, Maruti Suzuki Alto 800 ruled the chart once again. The first timer on this list, is the world’s cheapest car, Tata Nano. The other newbie on the list is Hyundai Eon. In the list, both, Nano and Eon replaced cars from their own manufacturer, Indigo and Santro, respectively. Tata Nano sales during the period from January to November 2012 rose by 18% to 74,545 units as compared to the same period in 2011. The only sedan in the list is Maruti Swift DZire while the top four slots feature cars from Maruti Suzuki India.
Success of Tata Nano comes despite the fact that it was in the news for all wrong reasons when there were at least 6 instances of the car catching fire. The company repositioned Nano at the end of last year and it was marketed as an ideal vehicle for women and younger drivers. Innovative colors also added to its appeal while a diesel version is in the offing.
It has already been revealed by Tata officials that they are working on a new variants of Nano. A petrol 800 cc with price tag of Rs 2.5 lakhs and diesel with price tag of Rs 3.5 lakhs. These new Nano variants will come with new colors, better styling and improved quality. It is the very size of the vehicle itself that is a major attraction specially considering the present congested traffic situation, dearth of parking facilities and high prices of fuel.