Cars News Mercedes Benz

Mercedes-Benz India 54% sales increase for January 2014

mercedes benz india posts record sales growth in jan 2014

Globally, Mercedes-Benz has started 2014 with strong sales in January with 109,477 vehicles sold worldwide equating to 15.4% growth. China has been a major driver in this direction with an increase of 45% over January 2013.

“After the record year in 2013 we are starting into another year of growth with strong products. Especially the E- and S-Class, which are very well received by our customers, will ensure that we continue on our growth course”, said Ola Källenius, Member of the Divisional Board Mercedes-Benz Cars responsible for Marketing & Sales. “The new generation of the C-Class will have its market launch in spring. And the GLA will win new customers for the brand as the first compact SUV from Mercedes-Benz.”

mercedes benz india posts record sales growth in jan 2014In Europe, Mercedes Benz sales growth stood at 5.9% with 40,830 cars sold with Great Britain reporting 15.1% growth, and Russia 42.5% growth. Compact cars have contributed significantly for strong growth in Europe. In Germany, MB delivered 13,595 vehicles equating to 8.4% growth.

In the NAFTA region, US sales stood at 22,604 vehicles equating to .5% growth, and for Canada, this number stood at 30.1%. In the Asia/Pacific region, Mercedes-Benz continues as best-selling premium brand among imported cars in Japan with sales increase of 73.4%. In China (incl. Hong Kong) Mercedes-Benz car sales increased by 44.9%, in India by 54.0%, and in South Korea by 89.5%.

Mercedes-Benz India Q1 2013 sales growth stood at 5.3% when the company sold 2,009 units during January-March 2013 as compared to 1,908 units in Q1 2012.

Mercedes-Benz compact cars are major sales drivers and in January the company sold 27,198 models of the A, B and CLA-Class (+32.1%). The GLA compact SUV will be made available in spring 2014.

Mercedes-Benz E-Class contribution stood at 20,000 units in January, an increase by 32.0%. The long-wheelbase E-Class version produced in China for China has done immensely well.

New S-Class sedan sales stood at 7,431 units in January equating to 69.2% sales growth. In January 9,506 dream cars were delivered to customers. Smart sales for January 2014 stand at 6,511 vehicles as compared to 7,285 units in Jan ’13.

About the author

Nabanita Singha Roy

Nabanita Singha Roy

Love for a red car has with experience transformed to a detailed outlook for around the clock news from Nabanita Singha Roy. Starting out as auto blogger in 2009, her inextricable editorial approach guarantees diverse storylines for a widely enthusiastic automotive readership.

Email - nabanita@rushlane.com

Followon Google+
 
 

Your opinion matters