Mercedes-Benz S Class India launch: #SClass LIVE coverage

Mercedes Benz India is all set to start the New Year with the launch of their flagship car, the all-new S Class W222 S500. Rush Lane brings you bit by bit updates from the launch event in Delhi, so you don’t miss a bit.

First shown to the world at the Hamburg Airbus A380 delivery centre back in May 2013, the new Mercedes Benz S Class comes in a choice of 4 trims, S400 Hybrid, S500, S350 BlueTEC, and S300 BlueTEC Hybrid. Of the four, India will get only 1 option, the V8 powered S500, delivering 455 hp at 5250 rpm and 700 Nm torque at 1800-3500 rpm.

Mercedes-Benz S Class India launch #SClass LIVE coverageThe S500 is available in short wheelbase and long wheelbase, India will get only the long wheelbase. The length of long wheelbase version is at 5246 mm, 130 mm more than the short wheelbase version. Wheelbase of the long wheelbase version is at 3165 mm, 130 mm more than the short wheelbase version.

The launch price of S500 in Germany, including VAT is at 107,635.50 EUR (Rs 92 lakh approx). To be sold as a CBU, the new S Class is expected to be priced in the Rs 1.6 crore range in India. More deatails coming up from the launch venue once the event starts, at 11:30 am. Stay tuned to Rush Lane.

LIVE coverage of Mercedes-Benz S Class launch, follow bit by bit updates below

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14.11

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14.03

Closing the LIVE coverage thread :) thanks for following @rushlane @MercedesBenzInd

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13.47

images of engine of the new @MercedesBenzInd #SClass bit.ly/SClassIndia

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13.39

Another set of images @MercedesBenzInd #SClass bit.ly/SClassIndia

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13.30

2nd lot of interior images @MercedesBenzInd #SClass bit.ly/SClassIndia

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13.25

interior images of @MercedesBenzInd #SClass bit.ly/SClassIndia

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13.16

We are clicking interiors of the @MercedesBenzInd #SClass. Images coming up in a bit bit.ly/SClassIndia

13.09

@MercedesBenzInd will launch the #SClass as a CKD on a later date, and possibly with a diesel motor as well bit.ly/SClassIndia

13.05

more images from launch venue @MercedesBenzInd #SClass bit.ly/SClassIndia

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13.03

engine specs – @MercedesBenzInd #SClass bit.ly/SClassIndia

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12.59

Not available cause it uses a radar frequency which is not allowed for civilian use in India @MercedesBenzInd #SClass bit.ly/SClassIndia

12.55

this is magic body control http://www.youtube.com/watch?v=nLwML2PagbY

12.55

Magic Body Control not on offer in India @MercedesBenzInd #SClass bit.ly/SClassIndia

12.48

thats a big big order, considering the price tag of Rs 1.57 crores. @MercedesBenzInd #SClass bit.ly/SClassIndia

12.47

All 125 units, allotted till March 2014 are sold out @MercedesBenzInd #SClass bit.ly/SClassIndia

12.45

bookings for April 2014 delivery now being accepted @MercedesBenzInd #SClass bit.ly/SClassIndia

12.45

@MercedesBenzInd #SClass is sold out till March end bit.ly/SClassIndia

12.43

price rs 1.57 crores ex delhi @MercedesBenzInd #SClass bit.ly/SClassIndia

12.42

The aspiration: the best automobile in the world @MercedesBenzInd #SClass bit.ly/SClassIndia

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12.39

perfect car to be chauffeured @MercedesBenzInd #SClass bit.ly/SClassIndia

12.38

tail lights are completely embraced in the body panel of #SClass. @MercedesBenzInd bit.ly/SClassIndia

12.38

apart from sensing heat, the camera can also detect animals or humans and avoid collision. @MercedesBenzInd #SClass bit.ly/SClassIndia

12.36

two camera in the front, 1 parking, 1 heat sensor @MercedesBenzInd #SClass bit.ly/SClassIndia

12.35

more images from @MercedesBenzInd #SClass launch bit.ly/SClassIndia

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12.27

unveiled, here are the first photos of @MercedesBenzInd #SClass bit.ly/SClassIndia

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12.25

fastest violin players in the world @MercedesBenzInd #SClass launch bit.ly/SClassIndia

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12.23

Guinness record holders at the @MercedesBenzInd #SClass launch bit.ly/SClassIndia

12.21

Speaking about the new S Class, Dr Dieter Zetsche says, “Rather than being about safety or

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aesthetics, power or efficiency, comfort or dynamism, our aspirations were ‚Äėthe best or nothing‚Äô in every respect. No other car stands for the Mercedes-Benz brand promise more than the S-Class.‚ÄĚ

12.19

Dr Dieter Zetsche, Head of Mercedes-Benz Cars delivers a message at the @MercedesBenzInd #SClass launch bit.ly/SClassIndia

12.16

The new #SClass changes the definition of a luxury car. @MercedesBenzInd bit.ly/SClassIndia

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12.15

61 luxury car touchpoints, highest in the country @MercedesBenzInd #SClass bit.ly/SClassIndia

12.13

2013 saw @MercedesBenzInd sales grow 32%, and 8 new launches. #SClass bit.ly/SClassIndia

12.12

2013 was Year of Offensive. @MercedesBenzInd #SClass bit.ly/SClassIndia

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12.11

Mr Eberhard Kern says 2014 is Year of Excellence @MercedesBenzInd #SClass bit.ly/SClassIndia

12.09

Mr Eberhard Kern, Managing Director & CEO, @MercedesBenzInd takes the stage. #SClass bit.ly/SClassIndia

12.08

launch begins. @MercedesBenzInd #SClass bit.ly/SClassIndia

12.04

That’s the new @MercedesBenzInd #SClass hiding before launch. bit.ly/SClassIndia

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11.57

Length/width/height 5246/1899/1483, wheelbase 3165 (mm) @MercedesBenzInd #SClass bit.ly/SClassIndia

11.52

Excellent NVH levels. The new #SClass is engineered to be silent on the inside. bit.ly/SClassIndia

11.50

Launch event almost ready to commence. @MercedesBenzInd #SClass bit.ly/SClassIndia

11.49

Atmosphere is buzzing at the @MercedesBenzInd #SClass launch. bit.ly/SClassIndia

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11.47

apart from the standard 10 speaker system, you can also opt Burmester¬ģ Surround Sound system #SClass bit.ly/SClassIndia

11.46

movies on the go, WIFI hotspot, 10 speakers to enjoy music, massage, and we almost forgot, driving #SClass :P bit.ly/SClassIndia

11.43

This gives passengers the independence of doing what they want, one car play, the other can work. #SClass bit.ly/SClassIndia

11.41

@MercedesBenzInd #SClass has hi-performance #Intel processor inside. bit.ly/SClassIndia

11.37

@MercedesBenzInd teasing our senses before #SClass launch. bit.ly/SClassIndia

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11.34

@MercedesBenzInd #SClass rear seats feature 5 different massage settings!!! Feeling relaxed already :) bit.ly/SClassIndia

11.31

@MercedesBenzInd #SClass rear seats are so luxurious that you can pretty much forget the comfort of your bed. bit.ly/SClassIndia

11.28

@MercedesBenzInd #SClass is the epitome of luxury with 14 air-cushion pockets on rear seat for each passenger. bit.ly/SClassIndia

11.26

And we have arrived at the #SClass launch venue.

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11.21

#SClass lets you can have telephone and audio systems voice-controlled, text messages (SMS) or emails read out. bit.ly/SClassIndia

11.16

@MercedesBenzInd #SClass features two high-resolution 12.3 inches TFT colour displays on dash. bit.ly/SClassIndia

11.08

@MercedesBenzInd #SClass has 56 LEDs in headlight, 35 in taillight, up to 300 in the interiors. bit.ly/SClassIndia

11.05

@MercedesBenzInd #SClass is the first car in the world to ditch the use of light bulb. bit.ly/SClassIndia

11.01

Mercedes Benz claims the new #SClass is the best car in the world. bit.ly/SClassIndia

10.45

less than 1 hour to go for #SClass India launch. bit.ly/SClassIndia

10.42

Delhi traffic. #SClass bit.ly/SClassIndia

stuck in delhi

10.40

MBC scans the road ahead and adjusts suspension of the #SClass to give you a smooth ride over bumps.

10.38

Lets talk about the Magic Body Control of #SClass http://www.youtube.com/watch?v=nLwML2PagbY

10.22

2014 #SClass Video Brochure http://www.youtube.com/watch?v=–wmUa4ldpg

10.18

This is how the new #SClass made its global debut. http://www.youtube.com/watch?v=qCMvt36uFXg

10.04

#SClass teaser http://www.youtube.com/watch?v=6WU1PLGvPps

10.01

Anglicised from¬†S-Klasse, which is an abbreviation of¬†Sonderklasse, in German, meaning ‘Special Class’¬†#SClass bit.ly/SClassIndia

10.00

Why call S Class? #SClass bit.ly/SClassIndia

09.55

As we have some time to kill, lets share some interesting facts on #SClass bit.ly/SClassIndia

09.45

And we have landed in Delhi. Now to the launch venue of new #SClass bit.ly/SClassIndia

Heading to Mercedes-Benz S Class India launch

09.40

Stay tuned to @rushlane for bit by bit updates on the launch of new @MercedesBenzInd #SClass bit.ly/SClassIndia

09.38

Ready for the launch of @MercedesBenzInd #SClass ? bit.ly/SClassIndia

mercedes s class launch india