New Volvo Concept Estate debuts at Geneva Motor Show
Volvo has now unveiled the two door Concept Estate station wagon at the Geneva Auto Show. This Concept Estate will follow Volvo’s Concept Coupe which made its presence felt at Frankfurt Auto Show in September 2013 and Concept XC Coupe seen at the Detroit Auto Show in January this year.
The Estate Concept receives a striking Volvo rectangle grille and split front bumpers besides T-shaped DRL headlights and a long bonnet up front. The side profile sees larger wheels and a swooping roofline what a wider rear end with two rectangular tail pipes integrated into its rear bumper completes its exterior design.
Interiors sport added space behind front seats, resulting in added leg room while Volvo has also added updates to its instrument panel giving it a single digital cluster. Look, feel and layout, ergonomics and comfort have been paid close attention to while the highlight is a large tablet like touch screen control panel on its centre console with a row of switchgear buttons for functions such as volume, play, pause, hazard warning and window heaters.
Volvo Car Group to unveil Concept Estate at Geneva Motor Show
Volvo Car Group will use the Geneva Motor Show to reveal the third in a series of concept cars â the Concept Estate â that continues the widely-admired exterior design language revealed in the first two concepts, but for the first time reveals how the interior of Volvoâs forthcoming models will both look and function.
The Volvo Concept Estateâs most striking interior design feature is its simplicity. The traditional selection of buttons and controls have been replaced by one large tablet-like touch screen control panel in the centre console, bringing the interior firmly into the 21st century.
âThe basic idea is to organise controls and information in a perfectly intuitive and user-friendly way. Everything is exactly where you expect it to be, making the drive more enjoyable, efficient and safe,â says Thomas Ingenlath, Senior Vice President Design at Volvo Car Group.
Volvo Concept Estate
In association with Volvoâs specially designed software, the touch screen will be the main control panel for Volvoâs new in-car user experience. It replaces all buttons and controls except for a few crucial functions such as volume, play/pause, hazard warning and window heaters. It also interacts seamlessly with the digital instrument cluster in front of the driver.
âNot having to deal with buttons and controls for a growing number of functionalities is like being freed from a pair of handcuffs,â says Robin Page, Design Director Interior of Volvo Car Group. âThis has made it possible to build a beautiful interior architecture around the portrait screen. The concept car showcases how this user interface will be integrated in our new car generation.â
Volvo is the company that redefined the Estate car by combining functionality, sturdiness and practicality with performance. The V70 and XC70 are among the most respected Estates on the market and the new Concept Estate points to how the company could capitalise on this heritage in its forthcoming models.
Volvo Concept Estate
Volvo has been on a winning streak with its concept cars. The Concept CoupĂ© was named âCar of the Showâ by a leading German auto magazine at the Frankfurt Motor Show, while the Concept XC CoupĂ© received the prestigious âEyes ON Designâ award at the Detroit Motor Show.
Global attention on Volvoâs concept cars has been intensifying as they provide the first significant clues as to how the all-new and much-anticipated XC90 SUV and subsequent cars will look. The XC90 is due to be launched later this year.
Learning from history
The rear of Concept Estate echoes the design of the Volvo 1800 ES from the early 1970s.
âThe 1800-models are iconic Volvos, renowned for their beautiful forms and detailing. However, using elements from their exterior and interior has nothing to do with being retro. We are using these subtle links to a glorious past to create a future in which sheer beauty becomes a recognised part of Volvoâs identity,â says Thomas Ingenlath.
The subtle inspiration from the 1800-models is also evident on several details inside the Concept Estate, such as the two-spoke steering wheel, the instrument panel and the dials.
Robin Page explains: âThe first four decades of the Volvo history was characterised by classic craftsmanship and high quality materials. We are merging this vital part of our brand DNA with the more recent focus on technology and smart functionality. In the Concept Estate we also add the creative side of Scandinavia. The result is an exotic interior with genuine materials and beautiful detailing.â
Volvo Concept Estate
Beautiful and different
Applying this approach to the iconic estate car â which is the essence of versatile Volvo functionality â creates a car that is both beautiful and different.
The generous dash to axle ratio, low bonnet, sleek silhouette and the glass roof all contribute to the impression of a dynamic, yet capable three-door sports wagon. The contrast between the deep, dark brown pear colour and the bright five-spoke, 21-inch wheels contributes to the modern, cool aura.
Just like the recent Concept CoupĂ© and the Concept XC CoupĂ©, the face of the Volvo Concept Estate is characterised by a new topography on the bonnet and the âfloatingâ grille, flanked by headlights featuring new T-shaped DRL light guides. The rear light signature is another distinctive element in Volvo Carsâ new design direction.
Swedish inside and out
Extrovert and colourful trends within contemporary Swedish lifestyle and design have been powerful sources of inspiration for the design team. Occupants in all four seats are embraced by orange seat belts, and the exclusive, woven wool carpets from the Swedish designer Kasthall have the same deep accent colour.
The crystal gear leaver from Orrefors/Kosta Boda also has an orange glow, while the chequered black and white wool textile on the headliner and rear sides of the front seats adds playfulness to the âroomâ.
âCreativity is thriving in Swedish society. This includes design and technology as well as the fashion, music and art scene. We have used all this as inspiration to create a new, exciting way to express Swedenâs soul,â says Thomas Ingenlath.
The feel of a Scandinavian living room
Refined, handcrafted details, such as an instrument panel covered by thick, naturally tanned saddle leather from TĂ€rnsjĂ¶, inlays made of waxed, naturally aged wood and machined copper details, also emphasise the exclusive Swedish atmosphere inside Concept Estate.
âThe interior is exceptionally vivid. Yet the glass roof and seats covered by light, soft Bridge of Weir leather help to retain that bright and cosy feeling that is the hallmark of a Swedish living room. A place that makes you feel so comfortable that you are reluctant to leave,â says Robin Page.
Specially designed Swedish âkubbâ game
The ambiance might inspire occupants to stop for a picnic and game of Swedish âkubbâ. The specially designed game set is visible through the load floor in the back.
âDonât know the rules? No problem. They are printed on the transparent floor. And rain is no excuse. You will find exclusive Stutterheim raincoats in the back of the car as well,â explains Robin Page.
Volvo’s Partner Suppliers in the creation of the Concept CoupĂ©, Concept XC CoupĂ© and Concept Estate:
Leather: Bridge of Weir
Exterior paint: Axalta Coating Systems
Gear shift: Kongsberg
Gear shift glass: Orrefors
Exterior light: Valeo
Interior ambient light: 3M