Nissan India posts 29% sales growth for January 2014
MUMBAI, India (February 10, 2014): – Nissan today announced total domestic sales for January of 5182 units, an increase of 29 % as compared to sales of 4028 units in January 2013.
Compact SUV Terrano drives jump in year-on–year sales
Consistent sales growth for four consecutive months since October
Nissan has recorded robust growth of 51.3 % % to 16,786 units for the October 2013 to January 2014 period compared to the 11,095 units in the corresponding period last year.
Nissan has been expanding it sales volume in India since the launch of the new Terrano compact SUV in October 2013.
Terrano is Nissan’s fourth locally produced vehicle in India, and is built alongside the mid-sized Sunny sedan, compact hatchback Micra, sporty Micra Active and MPV Evalia at Nissan’s Oragadam facility near Chennai.
Commenting on the company’s sales, Richard Spitzer, acting chief operating officer for Hover Automotive India (Nissan’s National Sales Company) said: “We are delighted with the reception Terrano has received from the market and its impact on strengthening sales performance since October last year.
“We look forward to carrying this momentum into 2014, supported by models like the new Sunny sedan.”
Mr. Debashis Mitra, executive director operations & advisor to COO, Hover Automotive India added: “We have had a strong start to 2014 with a significant rise in sales year-on-year. This has been achieved against a challenging economic backdrop which has impacted overall growth in India’s automotive sector.
“The improvement in performance has been achieved by the underlying strength of our product line-up, including Terrano, as well as efforts sales and market share through innovative marketing campaigns, expanded retail network and improved sales channel efficiencies.”
About Nissan Motor India Pvt. Ltd.
Nissan Motor India Private Ltd. (NMIPL) is a 100% subsidiary of Nissan Motor Co. Ltd. Japan. The company was incorporated in 2005 and offers innovative and exciting products across hatchback, sports, SUV and sedan segments in India. Nissan together with its global alliance partner Renault set up a manufacturing plant and a Research & Development Centre near Chennai. Nissan has appointed Hover Automotive India Pvt. Ltd. as a sole distributor for India to handle sales and marketing, dealer development, customer relationship, management and after sales. NMIPL registered sales of 36,975 units in FY 2012. For more information, visit www.nissan.in
About Hover Automotive India
Hover Automotive India (HAI) is the national sales company (NSC) of Nissan Motor Co. Ltd (NML), Japan. The company acts as the sole and exclusive distributor for managing the marketing, sales, after-sales service, training & dealer development functions for the entire territory of India. HAI functions as an independent company to accelerate the sales and enhance customer touch points pan India for the Nissan brand of vehicles. For more details visit: www.hai.net.in