Pre-book all-new BMW 1 Series, India launch 3rd September

Luxury car makers BMW have announced that they will launch the 1 Series in India on September 3, 2013. 1 Series will be the smallest and most economically priced luxury car here in their lineup.

BMW 1 Series

All-new BMW 1 Series features a Rear-wheel Drive, 50:50 Weight Distribution, Steptronic 8-speed Automatic Transmission and TwinPower Turbo engine. The sporty and dynamic small car is equipped with BMW ConnectedDrive. The RWD AT features a TwinPower Turbo engine offering 143 hp max power, and fuel efficiency of 20.58 km/l for the diesel car. 1 Series will also come with auto start/stop function which will contribute to better fuel efficiency.

To be imported into the country via the CKD route and assembled at the company plant in Chennai is what will contribute to more economical pricing. The 1 Series is slated to come in at a base price of around rs 21 lakhs. Recently, 10 lucky winners of THE DYNAMIC 1 EXPERIENCE contest drove the Dynamic 1 in Maisach, Germany in the company of Armaan Ebrahim, and Sachin Tendulkar. Buyers can pre-book the BMW 1 -Series.