Red Bull Soapbox Mumbai Race first for India on 2nd December 2012

The Inaugural Red Bull Soapbox Racing was held in Mumbai’s Mount Mary Road in Bandra on 2nd December 2012. The events commenced at 11 am…

The Inaugural Red Bull Soapbox Racing was held in Mumbai’s Mount Mary Road in Bandra on 2nd December 2012. The events commenced at 11 am and were flagged off by Imram Khan and Vishal Bhardwaj. A total of 70 Soapbox participated in the race with each of these 70 Soapboxes trying to outpace each other. Fuelled only by creativity and friendly rivalry, the Sunday afternoon saw over 10,000 people come out in Bandra’s streets to witness something that has not been seen before on the streets of Mumbai.

Soapboxes in the shape of vada pavs, pizza slices, snails and pirate ships raced down the slopes while Dabbawallas, Team Tritech and Feni Talks won first, second and third prizes. Dabbawallas in their Soapbox designed like food dabbas caught the immediate attention of the judges while Team Tritech rode a radio controlled car and Feni Talks team rode downhill in a Feni bottle. Honorable M.P. Priya Dutt and local MLA Baba Siddiqui gave away the prizes.

Team members of the winning team get to visit the World of Red Bull at Salzburg, Austria along with a visit to Hangar 7 and Deutsche Tourenwagen Masters (DTM, German Touring Car Masters) Racing Circuit. The first runners up win an all expenses paid trip to Sunburn Goa 2012 while the second runners up get free passes to a New Year’s party along with friends.

India auto news release: Madness meets Mumbai at India’s first Red Bull Soapbox Race!

Dabbawallas win the debut edition of the race

Winner: Fully paid visit to Red Bull HQ at Salzburg, Austria coupled with a visit to Hangar 7 and the DTM Racing Circuit

First runner-up: Fully paid experience for Sunburn Goa 2012

Second runner-up: Free entry to the most happening New Year party in town with friends

Fastest driver of the day: 36V Electric Trikke

Mumbai, December 2, 2012: Mumbaikars got a shot of adrenaline on a lazy Sunday afternoon, when they witnessed vada pavs, pizza slices, snails, and pirate ships race down the road at Mount Mary Road, Bandra at India’s first Red Bull Soapbox Race. Nearly 10,000 people came out to Bandra’s iconic street to cheer the craziest ‘road race’ the nation has ever seen! The quirky race even caught the attention of Bollywood actor Imran Khan and director Vishal Bhardwaj who flagged off the race, riding a ‘Gulabo’ soapbox as a homage to their upcoming film, Matru Ki Bijli Ka Mandola.

After a day full of song, dance, creativity and bumpy rides, Dabbawallas, Team Tritech and Feni Talks bagged the first, second and third places respectively. Dabbawallas from Mumbai blew away the judges with their colourful soapbox ferrying the quintessential food dabbas. Team Tritech and Feni Talks left the crowds roaring, riding in their radio controlled car-inspired soapbox and tricycle shaped feni bottle respectively. The teams were awarded the much coveted prizes by Honorable M.P. Priya Dutt and local MLA Baba Siddiqui.

The four member winning team gets a once in a lifetime opportunity to experience the World of Red Bull at Salzburg, Austria coupled with a jaw dropping visit to Hangar 7 and the Deutsche Tourenwagen Masters (DTM, German Touring Car Masters) Racing Circuit. The first runner-up wins a fully paid experience for Sunburn Goa 2012 and the second runner-up will get free entry to the most happening New Year party in town along with their friends. If this wasn’t enough, the fastest driver of the day now owns a 36V Electric Trikke.

Judged by Actor and Model Lisa Hayden, Actor and Youth icon Rannvijay Singh, Theater and TV personality Kunal Vijaykar, Indian rugby spearhead Nasser Hussain and 1983 Cricket World Cup winner Balwinder Singh Sandhu, 53 soapboxes raced their way down the ‘Mount Mary Circuit’ to battle it out for the title. Rannvijay Singh was enthralled by the spectacle and said, “We saw an amazing proportion of creativity coupled with lots of energy at the Red Bull Soapbox Race today. Each soapbox which zipped on the slope screamed the personality of the respective teams. The race literally spiced up the traffic on the Bandra road and gave a fun breather to Mumbaikars who are always on the go.”

While the madness at the venue was only heightened by the crazy soapboxes, the crowd was also entertained by the cheeky, funny, irreverent and completely whacky hosts Cyrus Broacha, Jose Covaco and Ramona Arena.

Fuelled by creativity and competitive fun, Red Bull Soapbox Race is a unique non-motorized racing event which challenges both experienced racers and amateurs alike. The task for the teams was to design and build imaginative, human-powered soapbox machines and compete against the clock in a downhill race course featuring jumps, bumps and curves. Before making its debut in India, Red Bull Soapbox Race has travelled to 77 cities across 40 countries.