Renault Duster now with touchscreen: Getting ready for EcoSport?
Renault India has announced that they will now be offering their best selling car in India, Duster SUV, with touchscreen infotainment system, at a premium of INR 30k. Duster base model price starts from INR 7.7 lakhs, ex-showroom.
Renault Duster competes in a segment in India which will soon see the launch of Ford EcoSport. Both, Duster and EcoSport have been fighting it out in the Brazil auto industry, where they were launched in 2012. For 2012, Duster outsold EcoSport, but for Jan 2013, EcoSport outsold Duster. What happens in India, will be revealed very soon, as Ford EcoSport is expected to arrive by April 2013. India got the Duster last year in July and ever since, Renault India has registered over 27k sales of the same. Duster has also received 18 awards, including Car of the Year 2013 in India.
Speaking about the addition of this new media navigation touchscreen system, Sumit Sawhney, Executive Director, Marketing & Sales, Renault India Pvt. Ltd, said, “The Renault Duster was a breakthrough offering in the Indian market, with the performance of SUV and the comfort of a sedan at an affordable cost. With the introduction of the Media NAV system, the Duster now offers enhanced convenience and a more enjoyable drive, all at the customers’ fingertips.”
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