Sachin Tendulkar and BMW unveil i8: Delhi Auto Expo
Bharat Ratna, Sachin Tendulkar, cricket legend and brand ambassador for BMW has graced the BMW pavilion and unveiled a total of four cars at the ongoing 2014 Auto Expo.
These four cars from BMW include the BMW i8, M6 Gran Coupe, 3 Series Gran Turismo and the X5. BMW i8 which made its appearance at Hollywood movie Mission Impossible 4, receives an intelligent plug in hybrid system combining an all electric motor with a petrol engine to offer outstanding efficiency, driving dynamics and state of the art performance. Thanks to eDrive, BMW’s new drive technology, its battery can be charged from any mains socket and even while driving.
Apart from this unveiling new cars, BMW also launched a car at the Delhi Auto Expo for India. BMW 3 Series Gran Turismo will come in at a price of INR 42.75 lakhs and will be produced from the company plant in Chennai while it should make its presence felt at company showrooms by March 2014.
BMW also launched their MINI sub brand John Cooper Works at the 2014 Auto Expo where a range of John Cooper Works accessories, interior features and exterior accents were on display.