Skoda India sold 22,563 cars in 2013, 34.2% sales decline

Czech car-makers, Skoda Auto, have announced successful implementation of company’s growth strategy despite challenges in the auto industry and difficult market situation all across Europe.

During 2013, Skoda Auto delivered a total of 920,800 units thus marking it as the second best sales year in its history. New model launches in early 2013 boosted sales while 2013 sales revenues stood at 10.3 billion Euros and the company achieved operating profit of 522 million Euros.

skoda-octavia-indiaBesides ending 2013 on a positive note, the company has entered 2014 with even more promise. Till the end of February 2014, Skoda has delivered 151,100 cars to customers while focusing on strengthening international sales activity and a more emotional and expressive design language.

Skoda growth campaign continues in the months ahead while the automaker presented Skoda VisionC design study at the Geneva Motor Show earlier this month. This five door coupe is based on a new Skoda design language.

Skoda also gears up for two new version of the revised Skoda Octavia with Skoda Octavia Scout and Skoda Octavia G-TEC. The CNG Octavia will run on compressed natural gas and be low on emissions which will stand at just 97 g/km. On CNG power alone, the vehicle can travel upt0 410 km while distances go upto 920 km on petrol giving the Octavia G-TEC a combined range of 1330 km on a full tank of fuel.The third generation Skoda Octavia will be offered in Saloon, Combi, Combi 4×4 and Octavia RS thus appealing to an increased number of buyers.

In 2013, the previously dynamic auto markets in India and Russia experienced slow demand. With 22,563 cars sold in 2013, Skoda India reports 34.2% sales decline for the year when compared to 2012 deliveries of 34,265 cars. Exchange rate weakened and the economy showed weak growth while awaiting election results resulting in a fall in passenger car demand. At the Pune plant, 15,310 cars were built in 2013, and equates to 47.l8 % decline when compared with 2012 production. Trends in economic indicators suggest demand for new vehicles in India will be slightly below the level of 2013. Overall sales decline was reported at 6.3% for Indian auto market through 2013.