Skoda has revealed their global sales figures for the month of November 2012. The company has seen a 3.8% increase in sales during the month with 77,900 units delivered compared to 75,000 units that were delivered in the same month previous year. Taking the eleven month period, January to November 2012, the company sales increased 6.9% with 873,000 units sold as compared to 816,800 units sold in the same period in 2011.
These increased sales were noteworthy specially considering the difficult market situation being witnessed specially across Europe. Skoda sales in Western Europe were up 4.3% with 28,200 units sold in November while the company sold 331,900 units in eleven month period of 2012. Sales in Germany were particularly significant during the eleven month period, where the company witnessed a 15.2% increase while sales in Britain were up 30.2%. Eastern European sales accounted for 12,400 units, an increase of 7.9% in November while from January to November, sales touched 123,500 units, an increase of 26.7%.
Sales across India were on the other hand down from 2,300 units in November 2011 to 2,000 units in November 2012, registering a decline of 13%, while sales in January to November period increased by 24.4% to 32,100 units. Even in the markets of China, Skoda saw increased sales during the eleven month period of the current year. In November, China sales touched 21,100 units, up 4.9% while this figure stood at 225,900 units in the period January to November 2012, an increase of 7.1%. For more information, scroll down.
ŠKODA POSTS GROWTH IN NOVEMBER
13/12/12 from Skoda
Worldwide deliveries rise 3.8 per cent to almost 78,000 in November 2012
ŠKODA grows in Western Europe in November despite the market trend
Advances in China and Russia
Mladá Boleslav, December 13th, 2012 – ŠKODA AUTO raised its deliveries by 3.8 per cent year on year in November. Deliveries to customers rose to 77,900 (full year: 75,000). From January through November, sales advance by 6.9 per cent to about 873,000 (January through November 2011: 816,800).
“Once again, we increased our deliveries even though markets were difficult,” says Werner Eichhorn, ŠKODA Board Member for Sales and Marketing. “Our growth in Western Europe in November is especially welcome given that we grew against the market trend. The situation on the markets continues to be demanding. However, ŠKODA remains on the offensive with new models,” says Eichhorn.
In Western Europe in November, ŠKODA again posted growth, raising deliveries by 4.3 per cent to 28,200 (November 2011: 27,000) in an otherwise strongly shrinking overall market. ŠKODA has significantly outperformed the market throughout the year so far as deliveries reached 331,900 from January through November 2012 (January through November 2011: 336,800). Market share rose above 3 per cent for the first time during the first eleven months compared with 2.8 per cent a year ago. The brand posted strong gains in its strongest Western European markets in November, these being Great Britain (plus 30.2 per cent) and Germany (plus 15.2 per cent).
In Eastern Europe ŠKODA achieved a plus of 7.9 per cent in November for a total of 12,400 vehicles (November 2011: 11,500). The brand rose by 26.7 per cent to 123,500 units from January through November (January through November 2011: 97.400). This growth was almost three times as strong as the overall market, which was 9.4 per cent. At the end of November, ŠKODA’s market share was close to 4.1 per cent against 3.5 per cent from January through November 2011. Once again, Russia contributed strongly to the brand’s growth as deliveries were up 12.5 per cent to more than 9,000 (November 2011: 8,000), making this November ŠKODA’s second-best in Russia after June 2012. In the first eleven months, ŠKODA’s deliveries in Russia were up 36.6 per cent to almost 89,100 and market share grew to 3.6 per cent (January through November 2011: 2.9 per cent). Series production of the ŠKODA Yeti in Russia began in early December.
In Central Europe, ŠKODA delivered 10,200 vehicles to customers in November (November 2011: 10,600). The brand’s sales in the first eleven months rose 1.3 per cent to 114,100 units compared to 112,600 one year ago. Market share in the area rose to 18.8 per cent from January through November (January through November 2011: 18.5 per cent). Deliveries in the Czech Republic, the brand’s home market rose 3.3 per cent to 54,700 as at the end of November (January through November 2011: 52,900).
ŠKODA also continued its growth in China: the brand’s posting and advance of 4.9 per cent to 21,100 deliveries in November (November 2011: 20,200). As at the end of November, ŠKODA has sold 225,900 cars in China or 7.1 per cent more than a year ago when the comparable figure was 211,000.
In India, ŠKODA deliveries numbered 2,000 in November (November 2011: 2,300). From January through November, ŠKODA grew by 24.4 per cent to 32,100 deliveries to customers on the subcontinent (January through November 2011: 25.800).
ŠKODA deliveries to customers in November 2012 (in units, rounded, by models; +/- in per cent year on year):
ŠKODA Octavia (32,800; -3.7 %)
ŠKODA Fabia (19,300; -8.2 %)
ŠKODA Superb (9,100; -8.0 %)
ŠKODA Yeti (6,800; +4.4 %)
ŠKODA Roomster (2,700; -5.8 %)
ŠKODA Rapid (2,500; new model)
ŠKODA Citigo (sold in Europe only: 4,600; new model)