There will be one more entry into an already overcrowded SUV segment in India with the launch of SsangYong Rexton on October 17, 2012. Rexton is the first product of SsangYong which will be launched in Indian markets ever since Mahindra and Mahindra have acquired the Korean company in March 2011.
Rexton SUV will be launched in Mumbai on October 17th, while launch in New Delhi, Bangalore and other major cities in India will follow in quick succession. Rexton SUV will be manufactured at the M&M plant situated at Chakan in Maharashtra.
Recently Mahindra XUV500 made its mark in the India SUV market. This vehicle got a fair share of attention which M&M hopes to follow with launch of Rexton which will be their first SUV from SsangYong portfolio being introduced into Indian markets. It is with this that the company hopes to expand their presence in the SUV segment. Rexton will possess a high performance diesel engine and is expected to be launched with a price below Rs. 20 lakhs.