Considering the media drives were concluded in May itself, and a lucky 105 participants did drive the vehicle as part of the Urban Discoveries Campaign, it’s finally all down to an exact launch price. Keeping in mind there are 10 variants, it can safely be assumed that these trims ensure there’s something for everyone.
The auto sector continues in the same slow mode as has been seen in the past few months. Sales volumes are low and there is no sign of excitement in auto showrooms. These diminished sales are being seen both in the passenger and commercial vehicle segment and where four, three and two wheeler sales are concerned.
Ford India has already confirmed, EcoSport is coming this June. Now, they reveal that the EcoSport is being rolled out from their production facility in Chennai. This is in line with it’s nearing launch. Dealer bookings have already begun, and you can now book one for yourself.
Catering to Indian buyers, Ford India has ensured that their vehicles are not only good in looks, internal comforts and performance but are highly suited to Indian road conditions, while special emphasis is paid to fuel efficiency and cost of ownership. All these points are not only valid for their new EcoSport, but also for their existing models, like Figo.
Can Ford EcoSport launch boost Indian auto industry passenger vehicles sales volumes. Utility Vehicle (UV) segment contributes for 20% of industry volumes, and recorded 34.8% YoY sales growth for Feb 2013.
Ford India is going public first with the launch of their new EcoSport SUV. They have decided to unveil the car officially across shopping malls in India, starting 15th March 2013. Media is still far away from getting its hands on official EcoSport launch invite, but customers now have the official invite to public preview of the car.
Ford EcoSport launch will see EcoBoost engine introduction in India. It’s no surprise then that Ecoboost vehicles are ordinarily available at a premium when compared to Ford’s other engines. However, Ford EcoSport launch price in India will be highly competitive.
While the 2013 Ford EcoSport compact SUV launch in India is awaited, the automaker is working on other aspects of growth. Strengthening its presence in Sikkim, Ford opened its first ever dealership outlet in capital Gangtok.







