With just three cars in the line-up for the month of November 2013, Honda Cars India, the completely owned subsidiary of Japan’s Honda Motors has posted a record 151% growth in sales. The three cars are, Brio hatchback, CR-V SUV, and Amaze compact sedan.
The new Honda Amaze with its diesel engine has captured the attention of the Indian auto market. Not only it has given Honda a new life, but has also given never-ending bookings. With robust sales since the launch of Amaze in April this year, Japanese car maker Honda has sold more cars in India compared to Tata Motors.
Compact sedans sees Maruti Suzuki Dzire sales atop, Honda Amaze, Tata Indigo eCS and Chevrolet Sail follow for September 2013
For September 2013, 16708 units of Maruti Suzuki Dzire were sold. This equates to 42.9% sales increase when compared to 11694 units sold in September 2012, which was largely because of Manesar plant shutdown last year.
6679 units of Honda Amaze were sold in India in September 2013. This accounts for 64.5% of their domestic sales here. This is more than 3 times the number of City sedans sold, the company’s second most popular car here with 2043 units sold last month.
Honda Cars India flagged off the 2nd leg of the fourth edition of ‘Drive to Discover’ rally from Nellore on Thursday. This is a special rally which has been organized to draw attention to the new Honda Amaze and i-DTEC diesel engine.
While Honda Amaze sales of 6515 units in July 2013 point to their full capacity production it does point us in the direction of what can be if HCIL could increase production.
For July 2013, 6515 Amaze sedan sales are reported. For April-June 2013, 20,076 Honda Amaze units were sold. And while, a number of other cars are being brought to a buyer’s notice through a range of discounts, here’s one sedan that needs not be prodding us to sell well.
Honda Cars India Limited (HCIL), a subsidiary of Honda of Japan is among the few automakers in India reporting increased sales. A threefold increase in sales within the country during June 2013, launch of the new Honda Amaze sedan and increased exports has ensured the company targets a greater presence in volume segments.