India’s second largest car manufacturer, Hyundai Motors announced earlier today that they have successfully rolled out their 5 millionth (or car no 50 lakh). The car was rolled out by none other than Shah Rukh Khan, Bollywood star and Hyundai India’s brand ambassador for the last 5 years.
The unexpected rupee depreciation and overall inflation has put severe pressure on companies which have to import substantial amount of components from overseas. Hyundai Motors India Limited (HMIL), the country’s largest passenger car exporter and second largest car manufacturer is also facing the brunt and while they have been absorbing most of these costs till date, they are now compelled to consider a price increase.
Esha Media Research Limited takes into account the top 20 TV news channels and has concluded that during the month of August 2013, Maruti Suzuki, BMW and Hyundai took up half the space on auto shows on these channels. These three auto majors occupied 20.5%, 16.08% and 13.17% respectively. The rest of the 62 hours of coverage was taken up by other auto companies in India.
Hyundai Motors India Limited (HMIL) has reported a 2.1% increase in total sales during the month of May 2013. Sales during the past month stood at 56,856 units as compared to sales in the same month of 2012 when HMIL recorded sales to the tune of 55,669 units.
Hyundai Motor India has oft been spoken about in recent days in regards to the launch of a new small car here. While exports have been steady, Hyundai’s domestic sales have been reporting a sales decline. A small car(diesel and petrol) that can rake in targeted numbers will help reverse this pattern, so Hyundai India can end the year with positive growth numbers.
Hyundai India 7.6 sales decline in domestic auto market for 2013 April. Domestic sales stood at 35,070 units in April 2012, while in April 2013, this figure was down to 32,403 units.
The new Hyundai small car, which is expected to be launched later this year, has been spotted undergoing vigorous tests in the recent past and was caught again in the past few days, while on test near Hyundai plant in Chennai.
Hyundai India was once again caught testing their all new diesel hatchback for India. This new diesel Hyundai small car will be launched later this year. Once launched, the car in the images here, will be placed between i10 and i20.
Domestic HMIL passenger car sales accounted for 33,858 units for March 2013 as compared to 39122 vehicles sold in March 2012. This equates to 13.5 sales decline.