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Nissan to export Micra by September end

Nissan India will start exporting their latest small car, Micra in international markets by the end of this month. Mr Kiminobu Tokuyama, MD and Chairman, Nissan Motors, India made an announcement saying, "We will start shipping Micra models to overseas markets European, Middle East and African markets from our plant in Chennai from this month. Nissan Motors launched Micra in India on the 15th July.... 
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Nissan Micra in China as Nissan March

Nissan Motors small car for the Indian market which was introduced in July this year finds its way in the Chinese market earlier this week as Nissan March. Micra is called March in most of the South East Asian countries where it has been launched. Nissan March, launched in China is equipped with a more powerful engine than its Indian counterpart Nissan Micra. Nissan March has a 1.5L petrol engine... 
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Nissan Micra boosts Nissan India sales

For the first time since their launch in India, the Japanese automaker has registered sales over 1000 units in a single month. All thanks to the newly launched small car, Micra. Nissan Motor India Pvt. Ltd. (NMIPL) sold a total of 1249 cars in August 2010, last year for the same month, NMIPL sold a meagre 22 units. Of the 1249 cars sold, 1182 were Micra, 21 were luxury sedan Teanna, 44 were luxury... 
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Backlog Forces Nissan to double Micra production

Nissan started delivering its small car in the Indian market on July 15th. With sales of 928 units in the remaining 15 days of the month Nissan knew they were soon going to amass a huge backlog, and they did. Currently, Nissan has a backlog of 2500 Micra and a new buyer will have to wait for a period of two months in order to get his hands on one of them. In order to overcome this, Nissan will double... 
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Fever 104 FM to advertise Nissan Micra

Nissan India announced that they have tied with Fever 104 FM radio station to advertise their new car, Micra. Nissan India believes Fever 104 FM is India's one of the best radio station and it will surely help encouraging people towards Micra. The campaign will start from 19th July in Delhi, Bangalore and Mumbai. It will be a 5 day campaign where in well known Fever 104 FM RJ's, Karan Singh and Anurag... 

Nissan Motors start brand awareness for Micra

Nissan Motors small car Micra is set for an all India launch this July. Nissan feels not many people in India know about them or their products. To overcome this predicament, Nissan Motors have resorted to what we know as soft marketing. The Nissan Motors spokesperson announced that they were going to create enough exposure about their brand in the coming months. Nissan have advertised in various malls,... 

Nissan launches Micra on internet

Japanese major, Nissan Auto have launched a website on its new small car Micra. Nissan is still not sure about the launch of its small hatchback in India. Nissan spokesperson added, the website will provide Nissan with data from Indian customers who would be interested in buying their car, and this would eventually helping Nissan in understanding demand in the Indian market. Click here for website. #gallery-1... 

Micra to be rolled out from Chennai plant

The major alliance between automotive giants Renault –Nissan from different parts of the world has inaugurated their first automobile manufacturing plant in India. The plant is located in Chennai and has an initial investment of 4,500 crores for an outcome of 4 lakh units within 5 years. The trial production has already started from this plant will be rolling out its ultra modern compact car Micra... 

Micra to be manufactured in India

Nissan announced that it will manufacture its compact car 'Micra' exclusively for Indian market along with Renault from its new facility which will be opened shortly in Chennai next month. The plant at Chennai is developed by a joint venture between Renault and Nissan known as Renault-Nissan Automotive India Pvt Ltd. The investment made for this plant is around Rs 40,000 crores and has a capacity of... 
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Nissan brings 370Z to India

Nissan is all set to bring its sports car model 370Z to India next month. After the Teana, and X-Trail, this iconic sports vehicle will be the 3rd in a range of fully imported cars that are being launched in the country. The Japanese auto maker will be opting for 4 more fully imported cars for the Indian auto market. The 4th model is yet to be decided upon. Once their manufacturing unit in Chennai... 
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