To raise road safety awareness among road users, Nissan Safety Driving Forum (NSDF) goes over to more Indian cities. Nissanâ€™s global ‘Blue Citizenship’ global social responsibility initiative, NSDF is aimed to have an outreach of 100,000 more road users in its 3rd edition in India.
Nissan and Datsun India reports 4,145 units sold in September 2014 equating to 64.2% sales growth over 2,527 units sold in Sept ’13. Nissan in India sells Datsun and Nissan cars.
Nissan Motor Co has extensive plans to enhance their presence in the Indian car market. The company wishes to launch its premium brand Infiniti and sports car GT-R besides introduce a new compact SUV and strengthen the Datsun brand.
Kenichiro Yomura, President of Nissan India operations will return to Japan as General Manager, Africa Business Management Department, Nissan Motor Co., Ltd., wef October 1, 2014. Nissan will later announce a new managing director of Nissan Motor India Private Ltd (NMIPL), Nissanâ€™s sales and marketing company in India, who will report to Sicard.
With India gearing up for 2014 festive season, automakers are keen to cash in and reap rich rewards. Nissan and Datsun has announced discounts, attractive schemes and exchange bonuses valid during the festive season upto October 31, 2014.
2014 Ganesh festivities sees 2000 college youth from 20 city colleges reach out to Bombay ‘Mandals’ in an effort to sensitise them about environment friendly celebration options. â€˜Greeneshaâ€™ or â€˜Green Ganeshaâ€™ campaign works on creating awareness on environment friendly ways to celebrate and focuses on Nirmalya (Holy waste) collection.
For the month of August 2014, Nissan Group of India, which includes Nissan and Datsun car brands, has revealed sales of 3,999 units. This registers an increase of 60% when compared to sales registered in same month last year.
Despite adding Datsun to its fold, sales of Nissan Motors India during the month of July 2014 stood at just 2,913 units. Nissan has also added 3 new products in the past few months but yet has failed to capture the attention buyers in the country.