Nissan Motors has announced their intentions of erecting a new manufacturing unit in Mexico for which they will be investing a sum of $2 billion. The plant will be located at Aguascalientes in Mexico and will be used for the production of Nissan B Platform models. Operations are expected to commence from late 2013 and will have the capacity to produce 175,000 units per annum in the first phase of production.... 

A relative newcomer in the Indian automobile market, Nissan is already building a reputation among Indian consumers. With aggressive sales and marketing strategies, Nissan within a short span of time has been able to establish it's prowess in India. In the past two years sales of cars by this brand have sky rocketed. The reason for Nissan's success in India is its accurate strategizing, planning and... 

As has been the popular trend in the Indian car market in September 2011, a majority of car manufacturers have reported rising sales during the month.  Nissan Motors too have recorded increased sales which went up by 73% during September 2011. A bulk of the sale is credited to the popularity of Nissan's compact hatchback Micra. Nissan sold 1475 units of Micra during September this year as against... 

Earlier this month, on the 3rd August, Nissan Motors at an event in Mumbai, unveiled Sunny sedan India variant in front of media. Though we were expecting Nissan to reveal tech specs and pricing of their new car, nothing was revealed at the event. Nissan concluded the event stating that Sunny sedan will be launched in the Indian auto industry this festive season and they will be unveiling pricing and... 

Bhopal, Bhubaneswar, Jaipur, Navi Mumbai and Vijayawada have their own Nissan dealerships centers now. In a bid to expand their dealer network Nissan Motor India Pvt. Ltd. opened 5 new dealerships at these locations. With this the total strength of dealership network of NMIPL has reached 20 throughout the country. On the occasion, NMIPL CEO and MD, Mr. Kiminobu Tokuyama said, "We had a short-term... 

Now this is what you call a step towards next gen. Nissan Motors have announced some new innovations which they will be applying in their cars soon. To start with, when you start blower of your Nissan car, you will get Vitamin induced purified fresh air. You would have noticed that once you switch on the air conditioner of your car, your skin dries up. This will not be the case if we are to believe... 

In an aggressive bid to increase the company's footfall in India, the Nissan motor India Pvt Ltd has opened up 5 major dealership centers all around the country. The company in conjunction with Hover Automobile India has opened up branches in Ludhiana, Gurgaon, Calicut, Jalandhar and. The current commercial coverage of the company which extends to 42% of India over 13 states is targeted to have 30... 

Nissan Motors small car Micra is set for an all India launch this July. Nissan feels not many people in India know about them or their products. To overcome this predicament, Nissan Motors have resorted to what we know as soft marketing. The Nissan Motors spokesperson announced that they were going to create enough exposure about their brand in the coming months. Nissan have advertised in various malls,... 

Japanese automaker, Nissan Motors have recalled over 1,30,000 models of Infiniti G35 after finding fault in their sedan's airbag system. Prior to this, Japanese auto giants, Toyota, and Honda have recalled Sienna and Acura variants in large numbers respectively. A spokesperson from Nissan Motors said that even though they were recalling 1, 30,000 cars, only a small percentage of them could have... 

Last year, Mr Kiminobu Tokuyama had given Indians a dream by promising  to bring Nissan E-Cars to the country. He had said that his R&D team in Japan is already working on the feasibility of the E-Car for the Indian market. But that was last year. The head of Nissan Mr Tokuyama now has gone back on his words and confirmed that bringing E-Cars to India is not Nissan's priority anymore. In...