Tata Motors have introduced a new Learn & Earn Scheme in association with reputed technical institutes in Mumbai and Gujarat.
Tata Motors’ “Driven by the Extraordinary” Campaign was held from October 13 to November 5, 2013 and has come to a close with none other than Hrithik Roshan in attendance to give out the prizes.
Parents, children, bus attendees, drivers and staff at the Podar International School were put through the motions with a School Bus Safety Awareness Program conducted by Tata Motors.
It’s been 5 years since Tata Motors left their Singur plant, where their dream car, Nano was to be produced. But, due to land acquisition controversy, they were forced to leave the leased 997 acre property in Oct 2008.
One of the largest vehicle manufacturers in India, Tata Motors is working towards developing a new range of passenger cars, that will probably replace their Vista hatchback and Manza compact sedan. To replace these, Tata is working on a new project, which will be unveiled at the 2014 Delhi Auto Expo.
Tata Motors commenced their next round of selection drive for NSDC’s ‘Udaan’ initiative in Jammu and Kashmir. These drives were held on October 25-26 at Govt. Polytechnic in Jammu while on October 28-29, they were conducted at the Kashmir Polytechnic in Srinagar.
In August it was reported Chevrolet is the 4th largest brand in Kerala, moving up from 6th place from the year earlier. The automaker’s market share stands at 5.6% YTD in the state, which makes Kerala a well performing state for Chevrolet India, as well as, their dealers.
Blogworks India Auto Social Index has kept a close watch on most researched auto brands in the country. Auto majors used platforms such as Facebook, Twitter, YouTube, blogs and forums besides their own sites to display new product launches or tell the world of various marketing initiatives undertaken.