It will indeed be a magical event when the Tata Nano Awesomness Live Campaign is hosted at the Phoenix Mall in Whitefield, Bangalore on December 2, 2013 at 5 pm.
Jack Trout noted International Brand Strategist and Pioneer of ‘Positioning Theory’ was in the Capital to participate in a conference organized by the All India Management Association, held on 13th November 2013 at Hotel Le Meridian, New Delhi.
Tata Nano diesel is in the making. Scheduled to make an entry in 2014, the car has been spied time and again. This time, Nano diesel was caught next to a fuel station, filling diesel and the images also give us a closer look at the rear of, what could become the smallest and cheapest diesel car in the world.
Fashion designer Masaba Gupta unveils her Tata Nano version on 9th October, 2013, at the Wills India Fashion Week Tata Nano Lounge at Pragati Maidan, New Delhi. She features in the Tata Nano TVC that kick-started the Awesomeness campaign.
The Tata Nano you see in the image here, is on display in colors of red and blue at the four day India International Security Expo at Pragati Maidan, New Delhi. This version of Nano is specially developed for women cops to save women and children in distress.
Tata Motors’ Nano was in attendance as official vehicle partner at Lakme Fashion Week. Held from August 23-27, 2013, the AWESOMENESS campaign was celebrated at the 5th edition of Talent Box at Lakme Fashion Week to celebrate young achievers.
Tata Motors Mathura Road Delhi dealership opens, as Tata Nano Sound of Awesomeness reaches Malhar 2013
Tata Motors has opened one more world class showroom at National Highway 2 on Mathura Road, new Delhi. This top-notch showroom spans 50,000 sq ft offering customers nothing but the best when it comes to purchase of new vehicles be it in the form of attention, service and all round comfort.
Composed by Dhruv Ghanekar, Tata Nano is singing a new tune, ‘Sound of Awesomeness’. The TVC can also be viewed on YouTube in it’s full one and a half minute avatar. The new campaign has also found a voice on radio, and shorter versions of the ad can be seen too. Sung by Gayatri Iyer, the TVC showcases a sprightly Nano that’s popular with the young at heart.
Srikarunya Subrahmanyam goes on longest journey in a single country in Tata Nano and sets Guinness World Record
Tata Motors’ small car Tata Nano has found its name in the Guinness Book of World Records following its drive on the longest journey encompassing the country. This feat extended 10 days from March 21st to 30th 2013. The vehicle was put to the test over a distance of 10,218 kms from Kanyakumari, across the country to the North, East and West and back to Bangalore in South India.