Delhi: Mission 10000 km is an Yamaha motor India initiative that sees 20 participants take on a country wide journey riding Yamaha’s FZS FI version 2.0 with Blue Core.
Yamaha in india has over the last 2 years trained more than 800 truck drivers from 34 national transporters. The Yamaha Drivers Safety Training Program (YDST) focuses on safe driving skills in making Indian roads safer by imparting skills training to heavy vehicle drivers.
Completely owned subsidiary of Japan’s Yamaha Motors, Yamaha Motor India is all set to cross 3 million local production units later this year. With demand for two wheelers continuously on the rise, Yamaha sees India as their second largest market in the world, while Indonesia continues to be in the lead.
Yamaha Motor India plans on doubling its two-wheeler market share by 2017-18. The company aims at 10% market share and will be paying more emphasis to 150cc motorcycles and scooters specially since demand for scooters is increasing faster as compared to motorcycles. Scooters currently occupies a 27% share in the two wheeler segment.
Yamaha Motors makes its debut in the 125cc scooter category with a new scooter codenamed 04X as on date. This 125 cc scooter will add to the current Yamaha lineup of 113cc Ray, RayZ and Alpha models and comes in at a time when demand for scooters is speeding faster than motorcycles in the country.
Yamaha Motor India reports 14.3% domestic sales growth for June 2014 with 40,666 units sold in June 2014 over 35,561 units sold in June 2013 in the domestic market. Yamaha Alpha has provided a major sales fillip.
New Yamaha FZ and FZ-S (refreshed FZ sports series with power from an air-cooled 150cc engine) made its debut this morning with sales in the Indian market beginning in July 2014.
Yamaha Motor India in association with Dream Runners Foundation flags off Dream Runners Half Marathon 2014 (DRHM 2014) at Elliot Beach, Chennai this Sunday.