Tata Motors Prima LX range of tippers, Power of 5, Alert and Racing

The new Prima LX range has been designed, in line with the current industry requirement of high performance and fuel efficient tippers and is a result of Tata Motors continuous technological development & R&D efforts.

This range consists of tippers from 25 tonnes to 31 tonnes and power nodes from 230hp to 280hp, specially developed to extend the advantage of the Prima range to a much larger customer base, requiring lower power-to-weight ratios and more fuel efficient tippers.

Tata Prima LX trucksPrima LX range is powered by a Cummins ISBe electronic engine with common rail injection system that delivers best-in-class fuel efficiency. Fitted with Tata G 1150 9-speed gearbox from Tata Motors, these vehicles are also coupled with heavy duty RA109 rear axle & a larger 430 mm diameter organic clutch for efficient and reliable power transmission. The complete driveline is configured to deliver best in class mileage.

This range also features engine diagnostic systems & monitoring of running parameters which help in efficient operations and enhanced vehicle uptime. The Prima LX world class cabin comes with a 4 point suspension for reduced noise and vibration levels, high level of safety and an optional AC that adds to the comfort of the driver.

Tata Motors Prima LX trucks  (2)Additionally all Tata Motors’ trucks are supported by the “Power of 5”, a set of innovative offerings, to enable Tata Motors to strengthen its customer support and engagement. These services being –

Tata Alert – Tata Alert is a highway assistance programme for medium and heavy commercial vehicles, available across all national highways. Through ‘Tata Alert’, drivers will receive on-site breakdown assistance within 4 hours of dialing a toll-free helpline number (1800-209-7979). The 24×7 ‘Tata Alert’ service will ensure that a vehicle is put back on the road within 48 hours from the time restoration work begins. In case of major repairs and the vehicle carrying perishable goods, ‘Tata Alert’ will provide load transfer assistance.

Tata FleetMan – In an effort to empower customers, to allow customers to monitor their fleet from the comfort of their office or homes, Tata Motors launched the Tata FleetMan fleet telematics service. Combining the power of modern-day technology like SMS, emails and remote unit management, Tata FleetMan offers greater operation control, leading to faster processes and higher productivity for customers.

Triple Benefit Insurance – Tata Motors has launched a new premium ‘Triple Benefit Insurance’ across its range of M&HCV, ICV & LCV Trucks and Tippers, yet another first from Tata Motors in the Indian commercial vehicle space. Designed specifically to minimize the financial impact to Tata Motors CV customers, the new premium ‘Triple Benefit Insurance’ maximises peace of mind, to the extent of full protection against loss of time and income, due to accidents. In partnership with Iffco-Tokio General Insurance Company, the ‘Triple Benefit Insurance’ is available under the “Standard Motor Insurance” policy with 3 specifically designed add-on covers – Depreciation waiver / Zero Depreciation Coverage, New Vehicle Replacement Coverage and Loss of Income/ Vehicle Hire Cost.

Tata Motors 4 year warranty – Tata Motors now offers an unbeatable warranty of 4 years, on its entire range of medium & heavy trucks from 16 tonnes GVW (Gross Vehicle Weight) and higher, and has been extended from the earlier 25 tonnes and higher GVW (Gross Vehicle Weight) range as of March 01, 2014. The 4-year warranty is applicable on the full range of tractor trailers, multi-axle trucks & tippers, covering the vehicle’s driveline (engine, gear box & rear axle) as a standard offer. The 4-year warranty is supported by Tata Motors extensive dealership & service network of over 1,700 touch points with one present every 50 kms, on all major the highways of India..

Extended Service Interval – For any business it is important that a vehicle stays on the road for maximum time and doesn’t have to visit the service centre too often. Hence Tata Motors has extended service intervals on its range of M&HCV vehicles – on engine oil, gear oil and rear axle oil, enabling savings of Rs 30,000 over 4 years and delivering higher uptime.

In another pioneering effort in the Indian trucking space, Tata Motors recently announced the T1 PRIMA TRUCK RACING CHAMPIONSHIP, to bring truck racing to India. India’s first ever truck racing championship will be held under the aegis of the FIA (Federation Internationale de l’Automobile) and FMSCI (the Federation of Motor Sports Clubs of India) and will be held on March 23, 2014, at the internationally acclaimed Budh International Circuit, giving Indian audiences a grand spectacle of trucks competing against each other. The T1 PRIMA TRUCK RACING CHAMPIONSHIP will feature 12 Tata PRIMA trucks, built for the purpose. These will be divided among six teams, with participation from experienced international drivers. The truck racing championship is being organised by Madras Motor Sports Club (MMSC), with safety and performance standards being followed as per the British Truck Racing Association (BTRA) guidelines.