Tata Nano Awesomeness backdrop for Avicii at Sunburn

The Tata Nano, the rear engined four passenger city car, built by Tata Motors is aimed at the young Indian buyer. It is intelligently built and affordably priced, small, compact and convenient. Buyers have observed that it offers amazing mileage of 27.38 kmpl and pegged the Tata Nano as a must have car.

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Tata Nano was also recently crowned as the Most Trusted Brand in the Brand Trust Report, India Study 2013 which was released by Trust Research Advisory. The award draws attention to the way in which customers recognize the quality and value of the Nano which displays a great deal of competitive strength in its segment.

Despite praises, the Tata Nano receiving a tag of ‘Ek Lakhy car’ has not done much for its image. It is looked down upon as a car for the poor and lower middle class people which has created the negative mindset.

Avicii’s concert at the Sunburn Season 7, Sunburn Arena was powered by Tata Nano. Fans and music lovers regaled at the eevents scheduled at Mumbai, Bangalore, and Delhi last weekend. While it was Avicii’s “True” that included Country and Rock numbers, which rocked the evening, Tata nano awesomeness did enough through guest interactions and photo-ops. True by Avicii is surely on its way to being one of the most coveted chart topping releases of this year. The #AwesomenessLive promotional contest hosted on the Tata Nano Facebook Page saw 5 winners from each city (Bangalore and Delhi) get a chance to win a pass for the Avicii concert happening in the 2 cities.

Photo Gallery (30 images)
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