Camaro has now made its 4th appearance, and the 1st 3 movies have helped and boost Camaro sales leadership over the years. Transformers franchise has been an ideal series to showcase GM designs to potential buyers alongside traditional methods.
Transformers in 2007, Bumblebee made his entry as a hand-me-down yellow 1977 second-generation Camaro, eventually converting into a 5th-gen Camaro back in July 2007. Being showcased 2 years before vehicle sales would begin, Chevrolet built a one-off running concept for the film. Body panels were made from same molds used for the 2006 Camaro Concept. The body was fit to a chassis of a Holden Monaro for film performance. It’s film hero status helped helped strengthen 5th gen Camaro’s cool car quotient in the following years.
Transformers Revenge of the Fallen in 2009 was premiered a few months after the latest Camaro went on sale. A modified production version yellow Camaro sporting signature black rally stripes on the hood and trunk deck lid played lead role. It’s fitted with a mailslot hood, and custom front bumper.
Transformers: Dark of the Moon in 2011 saw Bumblebee as a SS model with a subtle colour update (more amber than pure yellow).Bumblebee/Camaro now had darker wheels and a new paint scheme with wider rally stripes and black side mirrors.
Transformers: Age of Extinction in 2014 sees Bumblebee redesigned to look more updated. His aggressive and muscular look is a result of work at North Hollywood Design Centre situated close to Paramount Pictures. The Bumblebee specific bowtie has a new fascia and bulked up sides. It’s a future design that puts a leaner, meaner Bumblebee onscreen. And since the big fight would be too big for Bumblebee alone, an Allspark Green Tint Corvette Stingray plays the part of Crosshairs.
Transformers also features a Chevrolet Sonic rally car and the Trax. Transformers this time around has also used GM facilities as film settings. Scenes were filmed on Milford, Mich. Proving Ground, at GM Design Centre in Warren, Mich., Welburn’s office, and Lansing, Mich., Delta Township Assembly Plant. While Optimus Prime, autobots, Bumblebee and otehrs fight on to keep Decepticons at bay to save the human race, there’s no doubt friendly Transformers prevent damage of any sort even when not on big screen. At the Warren Technical Centre, the production unit brought 200 people and 50 semi-trailers for filming. To state the obvious, there was minimal disruption to work at the site. Transfomers 4: Age of Extinction, World Premiere was scheduled for last evening at Hong Kong.