Triumph Motorcycles India reports 326 bookings in 5 months
Triumph Motorcycles India Private Limited has today inaugurated its Kochi dealership called Syamadynamic Motorcycles. Triumph Motorcycles already have a dealership in Bangalore and Hyderabad. Triumph Motorcycles India reports 326 bookings across 5 model categories. 3 more dealerships will be set up by 2nd May in Mumbai, Pune and Ahmadabad. 9 dealerships are planned for 2014.
Mr. Vimal Sumbly, Managing Director, Triumph Motorcycles India Pvt. Ltd. said, “The opening of this dealership advances our commitment to not only better establish the Triumph marquee in the local market but more importantly, to extend a comprehensive suite of after sales services and support to our esteemed customers. Kochi with its vibrant culture and winding roads adjacent to the gorgeous sea makes for a perfect riding destination. With our state of the art dealership, our aim is to give the brand lovers not just a product but an overall experience that they deserve from a globally renowned brand like Triumph.”
Mr Sumbly added, “We are extremely delighted with the fantastic initial response from Triumph enthusiasts. We are also confident that the booking trend will continue to improve as we move closer to the start of sales with 6 functional dealerships across key cities within the next one month.”
The Kochi dealership design is based upon the global signature Triumph Motorcycles layout with a consultation lounge, and sales and after sales desks close to the display area. The ‘Build your own Bike’ concept in the premium and luxury motorcycle segment is an attractive feature. Triumph merchandise including riding gear, accessories and memorabilia are on display too.
Mr. Vimal Sumbly, Managing Director, Triumph Motorcycles India Pvt. Ltd. also said, “Our strategy is to align our presence across all strategic locations, this is necessary for us to gain competitive advantage and generate strong brand eminence. The dealership will not only act as a platform to sell motorcycles but also as the perfect place for Triumph bike enthusiasts to connect with one another and share their love for riding. The experiential consumer rides offered at Triumph dealerships in Hyderabad and Bangalore has yielded excellent results and there has been a substantial jump of nearly 40% new enquiries in Bangalore & Hyderabad and we see expect to see the same trend n Kochi as well.”
Mr. Sonu Vaidyan, Dealer Principle, Syamadynamic Motorcycles said, “We are delighted to be associated with an illustrious brand like Triumph Motorcycles. We feel our alliance is perfect as the philosophy with which we operate is in tandem with the ethos of Triumph Motorcycles. Customer satisfaction is of utmost importance to us. “
Syamadynamic Motorcycles staff are trained in sales, service, spare parts and business systems and customer service. A team of service engineers have been trained at Triumph’s training centres in Hinckley, UK.
Triumph Motorcycles India lineup comprises of 11 bikes from its Classic, Roadster, Adventure, Cruiser and Super sport category. They are Bonneville and Bonneville T100, Speed Triple, Rocket III Roadster, Street Triple, Thruxton, Tiger 800 XC and Tiger Explorer, Thunderbird Storm and Daytona 675 and 675R.
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