In January 2014, VW India delivered 3,400 vehicles as compared to 4,600 vehicles sold in January 2013, equating to 26.65% sales decline.
For February 2014, Volkswagen India reports 3100 units sold as compared to 5200 cars sold in February 2013. This equates to 40% sales decline.
Last month, Volkswagen announced price reduction on all its carlines. Following the recently announced cut in excise duty in the interim budget, Volkswagen reduced prices of all its cars in the Indian market. Prices for the Volkswagen Polo have been reduced by Rs 18,000-Rs 31,000. For the Vento, prices have been reduced by Rs 14,500-Rs 27,000. Jetta prices have been reduced by Rs 38,000-Rs 51,000.
“We welcome the Government’s decision to reduce excise duty on cars and we at Volkswagen have decided to pass on the entire benefit to our customers. We hope this move will help improve the market sentiment in the automotive industry,” said Mr. Arvind Saxena, Managing Director, Volkswagen Passenger Cars.
Wolfsburg, March 11, 2014: Volkswagen Passenger Cars delivered 923,100 (January-February 2013: 893,300; +3.3 per cent) vehicles to customers in the first two months of this year. The brand also grew deliveries for the month of February, when customers took possession of 407,600 (February 2013: 401,400; +1.5 per cent) new vehicles. “Even though the situation in some markets was at times difficult, the Volkswagen Passenger Cars brand continued to develop well in the first two months of the year,” Christian Klingler, Board Member for Sales and Marketing for the Volkswagen Group and the Volkswagen Passenger Cars brand, said. “There was high demand in particular for the up!, Golf and Golf Estate as well as the Touran and Tiguan,” Klingler added.
Volkswagen Passenger Cars handed over 245,200 (231,600; +5.9 per cent) vehicles on the overall European market in the period to February. Deliveries in Western Europe (excluding Germany) rose 7.8 per cent to 124,800 (115,700) units. In Germany, Volkswagen Passenger Cars grew deliveries in the first two months to 80,600 (77,000; +4.6 per cent) vehicles. In the Central and Eastern Europe region, 39,900 (38,800; +2.7 per cent) customers took possession of a new Volkswagen. In Russia, deliveries fell to 20,000 (22,500; -11.0 per cent) units as a result of the difficult market situation.
The brand recorded a 11.1 per cent rise in deliveries in the Asia-Pacific region in January and February, handing over 472,700 (425,500) vehicles, of which 437,700 (392,300; +11.6 per cent were delivered in China (incl. Hong Kong). Volkswagen handed over 6,500 (9,800; -33.9 per cent) vehicles in India during the first two months.
Deliveries by the Volkswagen Passenger Cars brand in North America were down 9.3 per cent to 81,900 (90,300) units, of which 50,600 (60,500; -16.3 per cent) were handed over in the United States. The company delivered 92,100 (112,400; -18.1 per cent) vehicles in the South America region in the period to February, of which 70,500 (82,100; -14.2 per cent) were handed over in Brazil.