Apollo Tyres, Indian tyre major, targets a larger portion of the Malaysian replacement tyre market. The Malaysian tyre market commands an annual capacity of 580,000 truck and bus tyres along with 9.5 million passenger car tyres as is reported.
Set to offer personal sales and service to customers across Malaysia, Apollo Tyres also plans a complete team of sales and service personnel in the region.
Apollo Tyres has been actively expanding their presence in the country since the past 3-4 years. The company’s product range fits well into customer demands in the region with Malaysia being a prime market for company growth.
90 percent of commercial vehicles are steadily making a shift from standard cross ply type to superior radial tyres and it is for this reason that Apollo Tyres wishes to promote their Endurance range of truck and bus radials in Malaysia.
Strong sales and service networks across the country are being planned taking Apollo Tyres closer to customers and meeting their specific requirements while setting up an office in Malaysia will allow the company to accelerate revenue growth in the market.