Beijing Benz plant on its way to become largest Mercedes car plant in the world: Rolls off 500,000th unit
Beijing Benz Automotive Co., Ltd is a Chinese company, which is a JV between Germany’s Daimler AG and China’s Beijing Automotive Group. Together, the two started production of Mercedes Benz passenger cars in China in 2006. The first car to be produced locally, was the E Class.
Though the localization content was very less (hardly 30%) prior to 2010, it has since been increased under the new philosophy – Built in China, for China. This, and rise in demand for luxury cars has led to the phenomenal growth of Beijing Benz in China. Considering production started in 2006, about 250,000 units were manufactured in the last two years. This gives an idea of how quickly the demand is increasing in China.
Mercedes Benz believes that the Beijing Benz plant is on its path to become the largest car producing plant under the Mercedes Benz banner in the world. The two partners, Beijing Auto and Daimler AG have also signed a new 1 € billion (Rs 8,000 crores) agreement in order to increase production, and to add more cars under local production. This takes the joint investment to €4 billion by the end of 2015. As of now, locally produced Mercedes Benz cars includes C Class, E Class, and GLK Class. Plans are in place to start production of small MB cars, starting with GLA Class early next year.
In 2013, 120,000 units of Mercedes Benz cars rolled off the production lines. Next year, with the launch of localized GLA compact SUV, and rise in demand for C Class, production is set to touch the 200,000 mark.