BMW India has announced a tempting offer on the BMW G310GS adventure tourer and G310R street fighter. The company is offering to carry the burden of first year insurance and registration fees, thereby enabling the customers to ride home the motorcycles at ex-showroom prices (INR 2.99 lakh for G 310 R and 3.49 lakh for G 310 GS).
The offer which is aimed at taking advantage of the festive season also would help the company clear out the BS-IV inventory and get ready for the arrival of BS-VI compliant models in the coming months. The advertisement does mention that there are certain terms and conditions. More details will be available on a phone call.
Though these India-made compact displacement twins didn’t really set the market on fire locally owing to their steep price tags, the motorcycles managed to feature in BMW Motarrads’ top-5 best selling models internationally. In global markets, the duo are priced competitively with respect to their rivals.
Last year, the German premium brand managed to sell 24,363 units of the entry-level duo globally. The company is also believed to be working on a fully faired variant to take on the likes of Honda CBR 250 RR and KTM RC 390.
Developed as a part of agreement with TVS Motor, the BMW G310GS and G310R are made at the Indian two wheeler major’s Hosur plant for global consumption. TVS’ flagship product, the Apache 310 shares its underpinnings with the German twins.
The G310 twins are powered by a 313.2 cc single-cylinder liquid-cooled engine delivers 34 hp and 28 Nm of torque, and is paired with a 6-speed gearbox. Both motorcycles are supported by a trellis chassis suspended by means of inverted telescopic front fork and adjustable rear monoshock. Salient features include fully digital instrument console and front and rear disc brakes with standard dual-channel ABS.
Though there are several competitors in the Indian market with comparable performance and technical specifications, the BWM twins find themselves in an exclusive niche in terms of price. In India, they target audience who dream of owning a BMW.
With the arrival of KTM 390 Adventure in the coming months, the BMW G310GS would be facing pressure on the global stage including India but for now, INR 3.39 lakh sounds like a decent deal.