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Bajaj Pulsar and Hyundai Grand i10 are the most bought used bike and car online – Droom

online car buying trends india

India’s first online automobile marketplace has revealed buyer’s preferences for the period Q2 CY2015

Droom, with a platform of over 4,000 used vehicles listed with a total of 9,000 sellers has a presence in 15 cities in the country. The online marketplace has over 750,000 visitors each month and has seen rising demand for bikes and cars in the semi luxury and luxury segments. They have now revealed interesting data which reveals how the car and buying trends are moving in the Indian auto industry.

online car buying trend india

Online car buying trends in India over the years.

Top 10 trends have been revealed in Droom quarterly report which indicate that bikes constituted sales of 45 percent while car sales composed of 41 percent. Super bike sales accounted for 10 percent while luxury car sales accounted for 4 percent.

In the motorcycle segment, it was found that Bajaj Pulsar was most sold bike while Honda Activa scooter was largest selling scooter. The most popular superbike was KTM while most desired luxury car was Audi Q3. Lamborghini was most expensive car listed online.

Droom quarterly report which indicated that Indian manufacturers were more in demand as compared to their foreign counterparts also listed out average selling price of vehicles. In scooter segment, INR 34,400 was average selling price while 65,500 and INR 3,50,000 was average selling price of bikes and superbikes respectively.

online bike buying trends india

Online bike buying trends in India over the years.

Average selling price of cars online stood at Rs 3,52,000 while the same for luxury cars is at Rs 28,70,000. Hyundai i10 and Santro Xing and the Maruti Suzuki Swift were top selling cars while in the bike segment it was Bajaj Pulsar, Royal Enfield Classic, Hero Passion Pro and Yamaha FZS which were in demand among online buyers in the country. Droom quarterly report also indicated more demand for petrol variants as compared to diesel engined vehicles and more demand for Manual Transmission as against Automatic Transmission.

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About the author

Pearl Daniels

Pearl Daniels

Former freelance writer, Pearl Daniels is in the auto industry since 2011, having established herself as a widely read staff writer since 2013. Her keen eye for industry news, daily need to break down latest events, and quest to not miss a single launch detail, gives you the most refreshing morning news on weekdays.

Email - pearl@rushlane.com