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Tata Nexon EV is No 1 selling Electric car in India – With 60% Market Share

Tata Nexon EV has been the best selling passenger electric car in the Indian auto industry by some distance

Electric Vehicles(EVs) are the future of mobility solutions across the world. This fact has been well-established in various automotive markets across the globe. While several developed countries have raced forward in EV technology, the same isn’t the case with India. In the Western and European countries, EVs have been adopted by the masses, unlike India where EV segment hasn’t been able to reach masses.

Even though the EV segment is at a nascent stage in our market, work has commenced in terms of development and policies to adopt more EVs into our ecosystem. This can be seen in a few years from. Currently, the highest selling electric passenger vehicle has only been able to breach a three-figure number.

Nexon EV Tops The Chart

The Tata Nexon EV is currently the most affordable electric SUV in India and has been performing well despite a minuscule demand. In the month of August, Tata Motors was able to sell 296 units of Nexon EV across the country, the highest by a safe margin. This comes after a decent outing in June and July with numbers of 188 and 286. No wonder it is the market leader in its segment with a share of over 60 percent.

Electric Car Sales in India
Electric Car Sales in India from Apr-Aug 2020. Credit – Jato Dynamics India.

ZS EV and Kona EV do not have much impact

Following Nexon EV, is its counterpart from MG Motor- the ZS EV. A total of 119 units of ZS EV were sold last month, less than half of Nexon EV’s figures. Its sales figures were better for the month of June at 145 but dipped considerably in July at 85. The next to follow is Hyundai Kona which sold only 26 units in August. Its sales in the previous two months too weren’t impressive with 16 and 25 units of it being sold in June and July respectively.

Tigor EV, e-Verito

Electric car market share
Electric car market share in India from Apr-Aug 2020. Credit – Jato Dynamics India.

Apart from these three mainstream EVs in the passenger vehicle segment available to the general public, there is also the Tata Tigor EV and Mahindra e-Verito exclusively available to fleet and cab operators. Tigor EV sold a meager nine units and total sales for 2020-21 fiscal adds up to a paltry 95 units.

On the other hand, it is difficult to verify e-Verito’s existence after it didn’t sell a single unit last month and its cumulative sales for the current fiscal year stands at a negligible 7 units. Its ICE counterpart, Verito didn’t make the cut in the BS6 transition and was dropped from Mahindra’s product line-up.

The current figures might seem very modest because of the fact that EV’s are sold only in a selected few urban hubs of the country. This is mainly due to the lack of charging facilities across the country and also the hefty premium one has to pay over an ICE counterpart. With more charging infrastructure installed in the coming years, large scale EV production can be undertaken which would ultimately reduce its production cost and could become more affordable.

Also READ CAR SALES AUG 2020

EVs Apr-20 May-20 Jun-20 Jul-20 Aug-20 YTD Market share Market share
FY-21 Aug-20 FY-21
Nexon 0 78 188 286 296 848 66% 60.23%
ZS 0 38 145 85 119 387 26% 27.49%
Kona 0 4 16 25 26 71 6% 5.04%
Tigor 0 25 37 24 9 95 2% 6.75%
eVerito 0 0 1 6 0 7 0% 0.50%
Total 0 145 387 426 450 1408

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